About the Job
We are seeking a highly motivated, results-driven, and analytical professional to join our team as a Revenue Operations Manager, spearheading the optimization of our sales funnel. Collaborating closely with SMB Sales, Product Marketing, and external partner firms, you'll be at the forefront of diagnosing issues across every stage, from MQL to SQL, SQO, and beyond. Beyond your analytical prowess, you’re skilled in crafting compelling copy, proficient in editing email sequences, and proficient in crafting informative landing pages to guide potential customers. As a Rev Ops Manager, you will be at the forefront of A/B testing different sales paths, determining the best performance, and fine-tuning each stage of the workflow/sequence within HubSpot.
Beyond the initial sale, your role will encompass comprehensive follow-up initiatives, involving the systematic collection of invaluable insights and customer feedback. This iterative approach aims to deepen our understanding of the factors influencing clients' decisions, allowing us to continuously refine and optimize our strategies. Join us in creating a seamlessly running funnel engine that not only attracts leads but maximizes revenue for our rapidly growing company.
- Work closely with the sales leadership team to develop and execute data-driven strategies that optimize the entire sales process
- Proactively identify bottlenecks in the sales process and implement solutions to improve workflow
- Lead efforts to optimize lead scoring and routing processes to enhance lead qualification and conversion rates
- Conduct rigorous A/B testing on various sales paths within HubSpot, leveraging data-driven insights to optimize conversion rates and refining messaging strategies
- Oversee the development and execution of lead nurturing campaigns, ensuring a strategic and personalized approach to engaging potential customers and moving them through the sales funnel
- Monitor and analyze customer and sales data to identify trends and opportunities for improvement
- Implement and lead comprehensive follow-up initiatives post-sales, including the systematic collection of customer feedback, analysis of post-purchase behavior, and collaboration with cross-functional teams to iterate on strategies, ensuring continuous improvement and customer satisfaction
- Provide regular updates and reports to senior leadership on the performance of the sales funnel and revenue operations initiatives
- Develop and maintain robust dashboards providing real-time insights into key performance metrics
- Lead the implementation and management of sales technologies and tools to enhance overall operational efficiency
- Conduct regular audits of CRM data to maintain data accuracy and integrity, taking corrective actions as necessary
- Stay abreast of industry trends and best practices in revenue operations, incorporating innovative strategies into our operational framework
Skills and Qualifications
- Strong analytical and problem-solving skills
- Excellent copywriting and communication skills
- Proficient in HubSpot with a proven track record of successful implementations
- Experience with A/B testing and data-driven decision-making
- Solid understanding of sales and marketing funnel optimization
- Ability to collaborate effectively with cross-functional teams
- Detail-oriented with a focus on continuous improvement
- Strong project management skills
- Previous experience in revenue operations or a similar role
- Proven ability to maximize revenue through funnel optimization strategies
- Extremely resourceful and a self-starter; comfortable with ambiguity and taking the lead
Cirrus Core Values: What we look for in a teammate
Bring Passion: We take pride in our work and bring our BEST to all interactions with our customers and teammates. We encourage rigorous discourse to improve the customer experience each and every day.
Quality: Quality isn’t a catchall phrase. It is an action plan that requires hard work and focus to achieve. Step by step we strive to build quality into everyday processes and products to achieve our collective success.
Winning Takes a Team: Show genuine commitment, be flexible, get involved, be reliable, help and support others, and move our company forward.
Remove Friction: Eliminate roadblocks in the way of smooth operations by promoting and embracing changes geared towards making things easier. Be bold! Don't settle for "That's just the way it is."
Respect: An individual who communicates and conducts themselves in a polite and positive manner, and encourages others around them to do the same; without judgment of peers regardless of rank, position, age, gender, or race.
Innovate Every Day: Have the courage to challenge what is perceived as conventional or typical. Be observant of surroundings and outspoken about ideas and changes that will positively impact people.
- Bachelor’s degree in business, marketing, communications, or related field.
- Must be able to sit or stand for long periods of time
- Close visual focus required
Salary, exempt from overtime