Job Title: Chief Revenue Officer / Chief Marketing Officer

Location: Tennessee or Remote (US, east coast hours)

Reports To:CEO

Overview:

301 Digital Media is seeking a Chief Revenue Officer / Chief Marketing Officer to lead the company’s business sales and strategic development in order to grow the business and diversify existing client concentration of our digital media and marketing agency. This position will report directly to the company’s CEO and serve as a key role in the company’s executive leadership team. This position will work closely with the company’s operations leadership team in a consultative and supportive role. This is a hands-on officer role, with the ability to provide and function in both a strategic, executive role while supporting necessary and relevant business functions to form the teams necessary for success.

Duties and Responsibilities

Grow client relationships and build new business to increase company revenue
Lead media partnerships to strategically align agency marketing outlets with 301 clients including but not limited to: digital media companies, television station groups, radio station groups, cable networks, TV stations, newspapers, magazines, out of home, and programmatic media, as well as social media
Lead strategy on client support for new business development
Lead direct reports and provide mentoring and cross-functional leadership support to operations team colleagues in support of the COO and team.

Knowledge, Skills and Abilities

VERY strong attention to detail and the ability to multitask in a high-paced, remote environment
Superior leadership skills with an entrepreneurial, proactive mindset required
Deep knowledge of digital advertising technologies including ad serving, programmatic advertising, media buying, etc.
A very strong familiarity with digital marketing and media technologies as well as a strong understanding of RTB/programmatic media buying or selling (DSP or SSP).
With a small and nimble team, this position requires both the ability and desire to do and lead, from campaign planning in and outs to people management and delegation of tasks as appropriate.
Excellent verbal and written communication skills, exceptional organizational and time management skills; ability to meet deadlines
Strong Familiarity with web analytics (ex: Google Analytics, Adobe Analytics/Omniture SiteCatalyst) and ability to pull data and report on trends, as well as to see trends and extrapolate meaningful insights from campaign performance data for synthesis KPIs to clients and myriad internal/external stakeholders
Ability to convey complex digital media and social media topics to non-technically-savvy clients and external stakeholders

Educational and Experience Requirements:

15+ years of experience in digital media ad sales, SAAS or digital technologies either with a brand or agency; the ideal candidate will have both brand and agency experience.
Bachelor’s degree or MBA in marketing, management or business, or equivalent education/experience.
Willingness to learn in a fast-paced, high-energy, nearly 100% remote digital work environment.
Ability to balance a larger number of projects and competing priorities at once while working in an incredibly fast-paced, deadline-driven environment.
Long-term commitment, with an ideal candidate looking to serve in the role for an extended tenure as the company continues to grow into the future.

Compensation:

Compensation will be a mix of base, bonus, and performance-based targets

301 Digital Media

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Chief Revenue Officer / Chief Marketing Officer