Head of Commercial Go-To-Market, B2B at AutoStore will lead and shape the marketing GTM function, currently a team of two. This role is responsible for defining the vision and strategy for how we commercially position and announce our products across regions and industries. Head of will collaborate closely with Product, Content & Performance Marketing, and Sales & Field teams. In this role you will act as the Marketing team’s go-to expert on commercial product positioning and market differentiation.

Key Responsibilities

Define the long-term vision and strategy for how we commercially position and announce our products & solutions, building a scalable and high-impact marketing GTM function.
Translate high-level GTM strategy from Product and Sales into execution-ready marketing plans per region, vertical, and product line.
Act as the bridge between Product, Marketing, Sales, and Field to ensure a consistent, coherent narrative.
Drive commercial product launches from planning through execution, ensuring readiness across teams.
Monitor performance of product announcements and adapt based on results.
Establish structured methodologies, standardized processes, and frameworks for consistent execution.
Lead persona development and commercial competitive positioning intelligence, providing actionable insights to the organization.
Lead, coach, and grow the marketing GTM team while fostering a culture of excellence.
Manage cross-functional stakeholder relationships with Product, Sales and Marketing.
Be the internal and external go-to expert on commercial positioning and commercial competitive landscape of AutoStore solutions.

Experience & Qualifications

8+ years of product marketing experience in B2B technology (ideally SaaS, hardware + software).
Proven track record of leading a product marketing organization.
Deep experience in positioning, messaging, and commercial GTM execution across multiple regions (global or APAC / EMEA / Americas).
Hands-on experience with product launches.
Excellent communication skills (written, verbal), with the ability to simplify complex technical concepts for commercial audiences.
Comfortable working cross-functionally, influencing without direct control, and aligning diverse stakeholders.
Analytical mindset and ability to use metrics to guide decisions (e.g. adoption curves, segmentation ROI, win/loss, funnel impact).

We offer:

A Collaborative & Inclusive Culture where we celebrate and value everyone’s contributions, encouraging diverse perspectives in decision-making.
Work-Life Balance & Well-being: We offer 1 hour per week of paid exercise, pension plan, prioritizing your mental and physical well-being.
A Creative and Safe Workplace by joining a company experiencing rapid growth, with the stability of being Norway’s first unicorn listed on the Oslo Stock Exchange.
International and Supportive Environment within a Norwegian multinational that values collaboration and innovation with a structured onboarding plan and career opportunities within the company

Location for this role is at our headquarters in Germany

Application deadline: December 19th. Please note that we review applications continuously —if this opportunity excites you, we encourage you to apply as early as possible! All inquiries are treated confidentially

AutoStore does not accept agency resumes or assistance for this role. Please do not forward resumes to our job's alias or AutoStore employees. AutoStore is not responsible for any fees related to unsolicited resumes. This policy should be respected.

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Head of of Commercial Go-To-Market, B2B