The Market Development & Sales Operations Specialist is responsible for creating the structure, momentum, and market activity that help our B2B sales team win more business. From account-based campaigns and market intelligence to CRM discipline, events, and sales processes, this role ensures opportunities move forward and nothing falls through the cracks.

We're looking for someone who takes ownership, follows through on commitments, and brings a proactive mindset to everything they do. You'll be comfortable working alongside experienced sales professionals, maintaining accountability around agreed-upon processes, and helping drive the long-term growth of the business.

What You'll Be Doing

Create New Market Opportunities

Build and maintain the target-account strategies, market intelligence, and relationship data that help our team identify opportunities earlier, strengthen connections, and create a more proactive approach to business development.

Drive Sales Process Excellence

Bring structure and accountability to our sales operations by maintaining CRM discipline, supporting pipeline reviews, tracking commitments, and ensuring the information our team relies on is accurate, current, and actionable.

Execute Market Development Initiatives

Coordinate account-based campaigns, direct outreach efforts, and market-facing activities that increase brand visibility, generate engagement, and create meaningful opportunities for our sales team.

Strengthen the Customer Experience

Support client meetings, town halls, events, and initial inquiries to ensure every interaction reflects the professionalism, organization, and service standards that define the Centra brand.

Create Capacity for Sales Growth

Handle the operational activities, reporting, coordination, and follow-through that allow our sales representatives to spend more time building relationships, developing opportunities, and winning new business.

Contribute to Long-Term Business Growth

Work closely with sales leadership to identify improvements, support new initiatives, and bring the proactive mindset needed to help our Multifamily business continue to grow and evolve.

The Ideal Candidate

You're proactive, switched on, and take your work seriously. You enjoy creating structure, keeping things organized, and making sure important details don't fall through the cracks. You're comfortable working with experienced sales professionals, following up on commitments, and pushing initiatives forward without needing constant direction. You know how to maintain firm but professional boundaries, confidently following up on commitments and holding others accountable to agreed-upon processes without damaging relationships or losing momentum. Most importantly, you see beyond the task in front of you and take pride in contributing to the long-term growth and success of the business.

Qualifications

3+ years of experience in sales operations, business development support, market development, account management, marketing coordination, or a similar B2B environment
2+ years of experience working with CRM systems and maintaining accurate customer, pipeline, and reporting data
Experience coordinating campaigns, events, outreach initiatives, or other market-development activities is considered an asset
Demonstrated ability to manage multiple priorities, follow through on commitments, and work independently with minimal oversight
Strong written and verbal communication skills, with the confidence to professionally follow up on commitments and hold others accountable to established processes
Proficiency with Microsoft Office, including Excel, PowerPoint, and Outlook; experience with Mailchimp or similar campaign management platforms is an asset
Post-secondary education in Business, Marketing, Communications, or a related field is an asset, but equivalent experience will also be considered

Who are we?

OWN IT! That’s more than just a motto at Centra—it’s our way of life. As a 100% employee-owned company, we’re not just working for a paycheck; we’re investing in our future together. With state-of-the-art manufacturing plants in Langley and Calgary, and branches across British Columbia and Alberta, Centra is a leader in high-performance vinyl windows and building envelope restorations. For 40 years, we’ve been perfecting our craft and our culture, earning national acclaim as one of Canada’s Most Admired Corporate Cultures and Best Managed Companies. We’re driven by growth and innovation, powered by our dedicated team. Now is an exciting time to join us as we embark on major expansion plans. At Centra, your career isn’t just a job—it’s an opportunity to OWN your growth, your future, and your impact. Embrace the challenge, shape your success, and OWN IT with Centra!

More about our Award Winning Company!

We won the National Award for “Best Managed Companies” in 2022! This award is Canada’s leading business awards program, recognizing excellence in private Canadian-owned companies. Only the best are awarded with this prestigious designation.

We also won the National WaterStone Award for “Canada’s Most Admired Corporate Culture”. This award recognizes best-in-class Canadian organizations for fostering higher performance corporate cultures that help sustain a competitive advantage. We won because of our dedication, work ethic, and commitment to our culture.

Check us out:

Don’t forget to visit us on our website at centra.ca, Facebook under Centra Windows, and Instagram @Centrawindows to find out about more about who we are. We want to know what you think and if we’re the right fit for you.

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Market Development & Sales Operations Specialist