FOOTBALL ASSOCIATION

Chief Revenue Officer

An exciting opportunity has come up to hire a Chief Revenue Officer (CRO) for the Barclay's Women's Super League and Women's Championship League (BWSL/BWC); this is a newly created high-profile leadership role, sitting on the senior leadership team and reporting directly to the Chief Executive Officer.

You will be an entrepreneurial self-starter, highly experienced and strategic thinker capable of delivering strategies to drive sustainable growth, engage diverse fans, build and manage successful stakeholder relationships to lead the revenue generation efforts of the BWSL/BWC.

You will serve as the key executive responsible for driving revenue growth through various channels, including: broadcast sales and distribution, commercial partnerships & sponsorship, licensing and other new revenue opportunities.

This senior leadership position will play a pivotal role in building sustainable financial success and enhancing the league's reputation on a global basis.

NewCo

The NewCo is an independent body where each Club who participates in the top two tiers of women's football (Barclays Women's Super League and Barclays Women's Championship) acts as shareholders to run the women's professional game in England.

The collective aim of the NewCo is for the collective to work together to build the most distinctive, competitive and entertaining women's football club competition in the world. Setting up NewCo provides the opportunity to accelerate the sustainable growth of the women's game and will not only support the development of the Barclays Women's Super League and Barclays Women's Championship, but the entirety of the women's football pyramid.

https://womensleagues.thefa.com/nikki-doucet-appointed-as-newco-ceo/

What will you be doing?

The Chief Revenue Officer will innovate, develop and execute the revenue growth strategy for the BWSL/BWC.

Responsibilities will include:

Revenue Strategy: develop and implement the future vision and model for key revenue streams, particularly via digital and data led channels for the BWSL/BWC, ensuring the organisation meets or exceeds its annual revenue targets.
Broadcast Sales & Distribution: Drive revenue growth through media partnerships, broadcasting rights, content development, packaging & distribution, and other media-related channels, ensuring maximum exposure of the league.
Sponsorship Development: Lead the sponsorship team in developing an innovative partnership model to identify, secure, and manage partnerships for the league
Revenue Diversification: Identify and explore new revenue streams, such as data, merchandise licensing, ticket sales, international expansion, and other potential opportunities.
Contract Negotiation: Oversee contract negotiations and partnership agreements related to media rights, sponsorships, and other revenue-generating initiatives, ensuring favourable terms for the league.
Financial Planning and Analysis: Assess the financial outlook of the league, regularly analysing revenue performance, forecasting trends, and providing strategic recommendations to meet or exceed financial targets.
Team Leadership: Build and lead a high-performing, diverse revenue team, providing effective guidance, coaching, and mentorship to drive individual and collective success.
Stakeholder Management: Collaborate with key stakeholders, including league executives, club representatives, media partners, and sponsors, to cultivate strong relationships and foster mutually beneficial partnerships.
Industry Trends: Stay abreast of market trends and developments within professional football and other sports industries, identifying opportunities to capitalize on emerging revenue models and technologies.

What are we looking for?

Critical Experience:

Proven success in a high profile and demanding commercial environment and can evidence sound commercial judgement and decision-making capability.
Operates successfully in a start-up / matrix organisation where managing and influencing internal and external stakeholders is the norm alongside a naturally collaborative style.
Exceptional communication and presentation skills, with the ability to engage, influence, and negotiate with stakeholders at all levels.
Proven ability to negotiate multi-million-pound contracts and develop strong relationships with key strategic partners.
Savvy in the strategy and use of digital platforms to develop and activate revenues.
Excellent leadership and interpersonal skills, capable of building and managing high-performing teams.

Characteristics:

A successful senior leader who has a proven track record of building high performing diverse teams and developing a healthy and inclusive culture.
Passionate about women's football and broader women's sport culture.
Entrepreneurial spirit and ability to deal with matrix stakeholders & ambiguity.
High standards of personal integrity and EQ.

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