About Alpargatas:

Alpargatas represents a powerhouse of hyper-connected and iconic brands. The company vision focuses on becoming increasingly global through major investments in digital, innovation and sustainability. Alpargatas is the largest footwear company in Latin America including the beloved brand Havaianas. Havaianas is the largest brand in the portfolio producing nearly 250 million pairs a year making it the largest flip flop brand globally.

About Havaianas:

Havaianas is the largest brand of flip flops in the world and is increasing the product offering in apparel, accessories and new styles of footwear. The iconic design of its classic flip flop has been unchanged for 60 years and represents the most timeless design in open toe footwear. The brand is geared for growth in the US with 10+ stores, Havaianas.com, and surf specialty, apparel specialty, and presence in major department stores. Alpargatas is making significant investments in the NA&C operation to ensure Havaianas will take a leadership position in the market in the coming years.

Purpose of the Role:

The Travel and Family Account Representative will focus on big box retailers across multiple channels of distribution and deliver Net Revenue, Retail Sales and P&L targets for a portfolio of Havaianas categories. The National Key Account Manager is responsible for nurturing strategic partnerships with our retail partners as well as identifying new commercial opportunities.

Key Duties and Responsibilities

Drive growth, development and expansion execution both instore and online
Foster existing relationships with key business partners across all levels within each National Account
Drive strategic account planning and sales
Develop and implement long-term growth strategies
Drive profitable growth and achieve revenue targets
Seek new business development opportunities within existing business
Ensure a top-line retail sales, category and individual store performance to identify retail opportunities and strategic needs
Manage monthly forecasts and projected sales across each account / and total channel
Manage all financial planning: stock / sales, receipts, profitability, turn, BOM, fashion vs. replenishment forecasts, and align financial metrics with key partners.
Review mix of business, sku productivity, door performance and communicate findings weekly
Communicate all stock and sales opportunities / risk on a weekly basis
React to retail trends and maximize in season opportunities
Monitoring and reviewing business plans with your customer, and activating contingency plans to improve retail sales when needed
Drive sell-in/sell thru during prebook period and in season across multiple product categories
Ensure accurate forecasting on core and seasonal product, and proactive inventory and assortment management, with close collaboration with Sales Operations, Demand Planning and Supply Chain
Own all net sales forecasting for defined retailers, meeting all financial deadlines and budget submissions, flagging risks and opportunities in a timely and quantified manner
Managing sales forecasts providing weekly/ monthly estimates on retail sales / receipts
Identify opportunities to sell in additional revenue
Partner with Supply Chain to confirm POs have been received and processed
Monitor any inventory shortages or allocations to optimize turn
Liaising with cross-functional teams to achieve sales objectives and meet customer and consumer needs
Work closely with Merchandising, and Trade Marketing to create and deliver an annual plan for each retailer covering activation of key launches and marketing moments, eventing, store/retailer animation, considering both customer acquisition and retention.
Review implementation and performance or annual strategy vs expectations on a regular and appropriately frequent basis
Align trading plans with team - to ensure a consistent plan across all retailers within the region, avoiding unnecessary conflicts of activity
Responsible for reviewing product assortment & sales to maximize productivity in partnership with trade marketing
Work with visual merchandising to ensure all updates are executed in a timely manner and communicated to merchant team for retailer approval
Reviewing promotional activity analysis to maximize key learnings
Responsible for achieving monthly, quarterly, annual sales targets.
Work closely with Director of Sales on seasonal plans and forecasts
Act as point person on all projects including, but not limited to, financial and product projections, seasonal and monthly recaps, budgeting and other daily communication
Initiate weekly conference calls with merchant team and monthly meetings to review all business opportunities and issue
Provide weekly account business recaps and monthly reporting that details sell-thru by SKU, ranking, productivity, stock & sales and competitive analysis
Travel to the major accounts during each seasonal market + quarterly meetings

Skills and Qualifications:

3 years+ national key account management experience specifically Family Shoe Channel
3 years+ experience in consumer, Beauty/Fashion industry a plus
Ability to multi-task and work efficiently in an extremely fast-paced environment and manage time effectively
Results-driven and able to work with the cross-function teams to achieve sales targets
Advanced analytical skills and ability to compute and synthesize inventory levels, seasonal flows and gross margin
Strong analytical and problem-solving skills, self- starter, and be able to work independently. Strategic thinker.
Must have wholesale sales and strategic business development experience
Strong management skills with an understanding of end-to-end wholesale process
Process development and implementation
Strong written and verbal communication skills and confidence in speaking in front of groups
Bachelor’s Degree in Business, Marketing, Management or other relevant study
Ability to travel up to 1x per month/ qtr or as needed
Accelerated Analytics / SPS Commerce / Edifice a plus
Buying /planning experience a plus
Excel expertise required
SAP experience a plus

Havaianas North America & Caribbean

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Key Account Manager Travel and Family