Role Overview

We’re looking for a hands-on Growth & GTM Engineer — a smart individual who can independently set up, connect, and automate every layer of our go-to-market stack. From CRM workflows and outreach sequences to SEO automation and analytics dashboards, this role blends technical know-how with marketing execution.

You’ll work closely with leadership to build a self-running growth engine powered by automation, integrations, and smart data workflows.

Key Responsibilities:

1. CRM & Lead Management

Set up and manage HubSpot / Pipedrive / Zoho / Notion CRM.
Automate lead capture, scoring, routing, and follow-up workflows.
Integrate inbound and outbound channels (forms, WhatsApp, email, LinkedIn, etc.).

2. Outreach & Campaign Automation

Build cold email, LinkedIn, and WhatsApp outreach systems using tools like Instantly.ai, Lemlist, Apollo, Clay, and Zapier.
Personalize and schedule bulk outreach campaigns with dynamic variables (company, domain, role, etc.).
Create sequences for warm follow-ups and demo scheduling (Calendly / HubSpot Meetings).

3. SEO & Growth Automation

Set up keyword research, on-page SEO audits, and content automation (SurferSEO / Clearscope / ChatGPT APIs).
Automate blog generation, indexing, and backlink tracking.
Monitor performance via Google Search Console, GA4, and automated reporting.

4. Integrations & Data Sync

Connect all GTM tools (CRM ↔ Email ↔ Analytics ↔ Sheets ↔ Slack).
Use Zapier, Make (Integromat), or custom Python/Node scripts for syncing and enrichment.
Implement contact enrichment using Clay, Clearbit, or Apollo APIs.

5. Analytics & Dashboards

Build real-time dashboards for leads, conversion rates, and campaign ROI.
Implement tracking via Google Tag Manager, Pixel, and UTM parameters.

Ideal Candidate

Smart, curious, and resourceful — someone who can Google → implement → optimize fast.
Strong hands-on experience with Clay, Zapier, Notion, HubSpot, Instantly.ai, N8N and LinkedIn automation tools.
Knows enough tech to write API connections (basic Python/JS skills).
Understands marketing metrics (CTR, conversion rate, CAC, LTV).
Loves automation, experimentation, and dashboards.
Minimum 3 years of an experience is required.

Tech Stack You Might Work With

Automation: Clay, Zapier, Make, Pabbly, N8N
CRM: HubSpot, Pipedrive, Zoho, Notion
Outreach: Instantly.ai, Lemlist, Apollo, PhantomBuster
SEO: Ahrefs, SurferSEO, Screaming Frog, GA4
Data: Google Sheets, Airtable, BigQuery, Looker Studio
Comms: Slack, WhatsApp Cloud API, Gmail

Pay: ₹650,000.00 - ₹1,300,000.00 per year

Application Question(s):

Are you available to join immediately? If not, what is your current notice period?
What is your current CTC?
What is your expected CTC?
How many years of experience do you have working with N8N?
How many years of experience do you have in Go-to-Market (GTM) specifically for SaaS-based platforms?
How many years of experience do you have working with HubSpot?
Do you have experience working with Mixpanel?

Work Location: In person

IDEA Infotech Private Limited

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Growth & GTM Automation Engineer