Description

Laserfiche is hiring for a Director/Senior Director of Sales Operations who is responsible for leading, overseeing and optimizing the sales operations of the Company’s US based direct sales organization. This senior-level role will be responsible for collaborating with existing sales leadership to lead, mentor, develop and execute strategic sales operations, including planning, forecasting, budgeting, and implementing sales reporting, tools and processes to improve, streamline and guide enterprise-wide SaaS sales revenue growth. This integral role combines strategy, analytics, process improvement, leadership, and training to ensure the sales organization is running efficiently while achieving revenue and margin targets. Key responsibilities include tracking and driving efficiency, building SaaS sales operational frameworks, optimizing performance across all direct sales teams, managing CRM activity (Salesforce), ensuring data integrity, influencing executive leadership to set sales targets appropriately and ensuring alignment with company revenue goals. The Senior Director will partner closely with the VP of Sales and other senior leaders to drive organizational effectiveness, pipeline velocity, and customer success.

Location:

Hybrid: Three days per week (Tuesday, Wednesday and Thursday) in-office in Long Beach, CA
Remote work from home on Mondays and Fridays

Responsibilities

About the Role - Key Responsibilities:

Sales Strategy & Planning:

Oversee the direct sales organization, providing leadership, goal setting, and performance management
Develop and execute SaaS sales strategies to scale revenue, improve sales efficiency, and ensure delivery excellence for our SaaS solutions
Partner with executive leadership to set sales goals and revenue targets
Drive territory planning, sales forecasting, and pipeline management and analysis
Generate sales reports, analyze key performance indicators (KPIs), and provide actionable insights to sales leadership
Mentor and develop high-performing leaders and teams, fostering a culture of accountability, collaboration, and continuous improvement

Operations & Process Optimization

Develop and streamline sales processes, policies, and systems
Implement and optimize sales enablement technologies including CRM system (Salesforce), to improve efficiency and productivity. Ensure high levels of quality, accuracy, and consistency in sales data within Salesforce
Standardize reporting and performance dashboards using SaaS best practices for sales adoption
Establish a data-driven sales operations framework

Revenue & Performance Management

Support the development and assignment of sales targets while monitoring performance
Monitor win rates, deal cycles, and churn rates
Identify and recommend adjustments to improve sales cycles, processes, and policies to improve effectiveness and efficiency
Implement best practices in deal structuring and resource allocation
Provide regular reporting and business insights to the VP of Sales and executive leadership team to support decision-making
Promote best practices for direct sales team customer-related performance

Cross-Functional Leadership

Drive operational alignment between sales, professional services, and finance to optimize customer onboarding, adoption, and long-term value realization
Partner with Finance, Marketing, and Product teams to ensure business strategies support revenue growth and customer satisfaction
Ensure smooth handoffs from sales to post sales teams
Work closely with Finance and the VP of Sales to provide input on the design and administration of sales incentive compensation plans

About You - Essential Qualifications

Bachelor’s degree or equivalent experience preferred
10+ years of experience in sales operations or sales leadership in a SaaS organization
10+ years in direct and channel partner sales in a SaaS organization
Proven track record of leading direct SaaS sales organization with measurable revenue and delivery growth
Deep expertise in SaaS sales operations processes, including forecasting, pipeline analysis, and sales enablement
Strong financial and business acumen with the ability to model, analyze and communicate complex data
Hands-on experience with CRM and analytics systems. Salesforce and Power BI, a plus
Exceptional leadership skills with the ability to build, motivate and scale high-performing teams
Outstanding communication, influencing, and executive-level presentation skills

The salary range varies, and pay is based on several factors including but not limited to education, certifications (if applicable), candidate’s geographic region, job-related knowledge, skills and years of experience amongst other factors.

$195,000 - $250,000 per year

Benefits

Perks & Benefits at a Glance

Generous time off:
- 15 Days of Vacation
- 3 Floating Holidays
- 2 Paid Volunteer Days
- 9 Paid Holidays
Hybrid Work Environment
Free Parking: covered and EV charging stations
Various 401 (k) Investment Options and Generous Company Match
HMO and PPO Medical Care Options (Employees are fully covered under HMO)

Applicants must be authorized to work for Laserfiche in the United States on a full-time basis without the need for employer sponsorship. We are unable to sponsor new employment visas, or take over sponsorship of existing employment visas, at this time.

About Us

Laserfiche is a global leader in intelligent document management and business process automation, dedicated to helping organizations drive digital transformation. Headquartered in Long Beach, California, Laserfiche empowers businesses of all sizes—from dynamic startups to Fortune 500 enterprises—to accelerate productivity, improve collaboration, and deliver exceptional customer experiences.

Through scalable workflows, customizable digital forms, and AI-powered automation, the Laserfiche platform enables teams to simplify complex processes and operate with greater efficiency. Our no-code solutions empower employees to innovate, adapt quickly, and make data-driven decisions that move their organizations forward.

With a strong global presence and offices across North America, Europe, and Asia, Laserfiche is recognized for its commitment to innovation, quality, and customer success. Our people-first culture fosters professional growth, continuous learning, and collaboration—making Laserfiche a place where talented individuals can shape the future of digital enterprise technology.

Learn more about our team here.

Laserfiche complies with all Equal Opportunity and Affirmative Action regulations. Laserfiche makes all employment decisions – such as recruiting, hiring, training, promotion, compensation, professional development practices, discipline and termination – without regard to race, religion, color, national origin, ancestry, citizenship, sex, pregnancy, age, creed, physical or mental disability, medical condition, genetic characteristic, marital status, veteran status, gender identity/expression, sexual orientation or any other characteristic protected by law, except as may be permitted by law.

Laserfiche provides reasonable accommodations for applicants with disabilities upon request. For more information, please contact Talent Acquisition at https://www.laserfiche.com/contact/

or 562-988-1688.

Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, and the Los Angeles Fair Chance Initiative for Hiring Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.

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Director/Senior Director of Sales Operations