About Softeq

Established in 1997 by Chris Howard, Softeq employs nearly 300 people and has key locations in Monterrey, Mexico, Munich, Germany, Vilnius, Lithuania, and our headquarters located in Houston, Texas. Softeq is a company that builds custom technical software, embedded electronics, and devices for startups and large corporations.

We specialize in full-stack development. Our software developers and hardware engineers are highly technical with know - how to work on the firmware and operating system level; the company also develops web, desktop, and mobile apps, as well as complex end-to-end IoT solutions.

Customers include marquee Enterprise companies who depend on Softeq to deliver leading-edge projects. Softeq is especially well-suited to work with consumer electronics companies, leveraging an extensive amount of hardware knowledge to deliver firmware and software solutions.

A secondary customer segment for Softeq is startups that are building new innovative solutions. In the start-up community, the Texas market is seeing a groundswell. There is a growing opportunity among this community and the space is very innovative. Start-ups are on the leading edge and Softeq is assisting them in many facets of complex innovation and content development.

Our superpower is to deliver all of this under one roof on a global scale. So let's get started and build a better future together.

Our Values

Softeq employees are guided by values – every day, in every decision and action. We crystallized what we believe into five core values:

Trust
Empathy
Collaboration
Commitment
Innovation

Summary of Position

The Chief Sales Officer (CSO) will be based in Houston, TX, and will report to our President and COO. The CSO will have the opportunity to lead all sales efforts for the organization globally and will have responsibility for winning opportunities through development of strong relationships at all levels at the customer and partner organizations.

The following priorities are pre-determined for this position and will be further discussed with the candidates:

Define and execute company sales strategy based on Softeq’s overall strategy to drive net new revenue in Services.
Examine our sales plan for the remainder of 2024 and lead implementation.
Examine all existing processes and practices within the sales organization.
Manage the BDM and Account Management functions, ensuring alignment with the company positioning and the target business model.
Determine target sales organization structure for the business development and account management functions.
Hire, train and coach members of the sales organization as required.

Job Responsibilities

Develops and executes the sales strategy across the Softeq organization.
Works with, builds upon and structures the Sales organizations worldwide, with an emphasis on setting up a US and European based AM & Business Development organization to support Softeq sales targets.
Focus on key market segments, design and execute a sales strategy to achieve growth (new business) in Services.
Extend existing client relationships.
Build an effective sales organization.
Manage and scale sales.
Provides strategic direction and tactical insights to improve sales force productivity:
Set individual team member goals.
Provide performance feedback on results, including weekly and quarterly performance check-ins.
Develop and manage an effective sales compensation system.
Responsible for the effective usage of our CRM (Hubspot) regarding sales leads and deal pipeline.
Effective cross functional collaboration working with Marketing on lead generation and Engineering for proposal development.
Works to maintain on-going communications and provide excellent customer relations.
Represents the company at Trade Shows and promotes the product lines and business applications.
Participates in general strategy meetings and makes recommendations to enhance offerings and enhancements to clients.
Collaborate with our President and CEO to develop and execute the organization's strategic plan, goals, and objectives.
Present Softeq’s vision, mission and strategy to a larger audience including trade events, industry forums and client meetings.

Qualifications

A minimum of 15 years of executive sales management experience preferably in the Technology industry selling Services.
Proven track record of success selling bespoke Enterprise Software and/or Technology solutions in Services industry.
Excellent sales and sales management skills in order to grow the business as well as build and manage an effective sales team.
Proven track record leading and growing a sales organization.
Experience managing the sales function of a services organization
Experience in managing international and worldwide sales groups.
Ability to sell full stack development and enterprise software development capabilities.
Must have experience setting up business development/or account management functions.
Must have demonstrated success operating in a goal-oriented, highly accountable, sales environment within diverse company structures.
Executive level strategy, communication, and presentation skills are required.
Highly organized, detail oriented, patient, customer oriented, analytical, strategic, mature, have a global mind-set, and knowledge of industry protocol.
Must possess executive presence and the ability to liaise with analysts and the media.
Ability to prioritize company objectives and meet aggressive deadlines and to provide outstanding team leadership and development with outstanding communication skills.
International Travel Required - 40% of Calendar Year

Leadership characteristics

The ideal candidate will be comfortable in an environment that is open, direct, team oriented, and results oriented. The Chief Sales Officer will contribute to the overall business strategy by:

Developing a world-class sales organization
Communicate frequently, truthfully, candidly, and openly with our President, CEO, Sales organization, customers and client liaisons.
Be an effective listener.
Be a servant leader that prioritizes the growth, well-being, and empowerment of employees.
Has a growth mindset understanding that a person's capacities and talents can be improved over time.
Consummate Professional: aggressive, accountable, and resourceful with a positive attitude and able to create opportunities through intelligence, influence and focus.
Demonstrate through action, a performance driven mentality, demanding accountability personally as well as from the sales team.
Motivate others and recognize and reward effective behaviors and accomplishments of others.
Charismatic “Player/Coach” who has the ability to coach/mentor sales team
Must possess strong negotiation skills at C- Level.

EDUCATIONAL REQUIREMENTS:

Bachelor’s degree in Business or Marketing field preferred.

This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. It is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position.

EEO Statement

Softeq provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Softeq complies with applicable state and local laws governing nondiscrimination in employment. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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