Chief Operating Officer / Chief Financial Officer (COO/CFO)
White Key Marketing | Strategic Executive Role
Lead with Impact. Drive Operational Excellence. Build Financial Strength.
Base Salary Range: $100k to $120k
About the Role
White Key Marketing is seeking a seasoned and strategic COO/CFO to spearhead the operational and financial growth of the agency. This dual-role executive position will play a critical part in bringing our growth strategy to life- through streamlined systems, data-driven decision making, and strong leadership across departments.
Reporting directly to the CEO, you will act as the agency’s operational backbone and financial steward, ensuring that the company scales sustainably while remaining profitable, high-performing, and team-aligned.
What You'll Be Responsible For:
- Strategy & Execution: Drive the implementation of strategic growth plans, ensuring execution is aligned across departments and milestones are met.
- Operations Management: Build, manage, and optimise internal systems, dashboards, and operational KPIs to enhance visibility and accountability.
- Financial Leadership: Own budgeting, forecasting, cash flow, and financial planning. Monitor profitability at the department, service, and client levels.
- Team Leadership: Lead and mentor department heads across Client Account Management, Creative, Content, and Performance teams.
- Process Improvement: Standardise workflows, identify inefficiencies, manage risk, and build scalable processes that support long-term agency growth.
- People & Culture: Oversee core HR functions including recruitment, onboarding, performance reviews, and team development.
You’ll Thrive in This Role If You:
- Have a proven track record as a COO, CFO, or similar executive role in a fast-paced agency or professional services environment.
- Are both numbers-focused and people-driven - able to build solid financial frameworks while developing high-performing teams.
- Love systems, structure, and clarity - but can adapt quickly in a dynamic, entrepreneurial business.
- Are obsessed with metrics, optimisation, and scalable growth.
Required Skills & Traits
- Strong commercial acumen and deep understanding of agency operations
- Resilient and reliable - able to handle pressure and solve complex problems with composure
- Proven track record in scaling businesses and driving financial performance
- Collaborative leadership style with strong team alignment and communication skills
- Analytical thinker with high attention to detail
- Comfortable working across financial tools, project management systems, and real-time dashboards
Why Join White Key Marketing?
We’re not just another agency. At White Key, we’re building something bigger: a culture-first, high-performance marketing company where every team member has a voice and every client gets excellence. This is your opportunity to lead from the front - and shape the next stage of our growth