EDU B2B GTM Manager: 26-01363

Akraya, Inc. • Contract • San Jose, CA, US • 3w ago

Primary Skills: GTM Strategy (Expert), B2B Partnerships (Expert), Channel Management (Expert), Cross-functional Leadership (Expert), Data Analytics (Proficient)
Contract Type: W2 only
Duration: 12+ Months
Location: San Jose, CA ()
Pay Range: $75 - $80 per hour on W2
#LP

Job Summary:
This role is pivotal in driving growth for education technology solutions within the B2B market, focusing on go-to-market strategy and execution. The individual will lead cross-functional initiatives to empower next-generation learners and boost sales performance through diverse channels. Success requires a deep understanding of B2B and channel GTM, coupled with strong analytical and collaborative capabilities.

Key Responsibilities:

Drive field execution of go-to-market strategies by aligning cross-functional teams, enabling partners, and ensuring consistent engagement with target customer segments to accelerate growth.
Identify opportunities for new growth and own the end-to-end roll out of key initiatives to support business growth.
Act as a GTM overlay, supporting team members in managing program progress and providing a holistic view.
Partner cross-functionally to establish frameworks that deliver pipeline growth across offerings.
Develop and execute plans with Channel/Reseller Marketing, Sales, Finance, Operations, and Product teams to deliver sales goals.

Must-Have Skills:

Demonstrated experience in B2B Go-to-Market strategies, particularly with reseller and direct channels.
Proven ability to lead and collaborate effectively across cross-functional teams and diverse geographical regions.
Strong analytical, problem-solving, and strategic decision-making skills.

Industry Experience:

High-tech, Software, or Management Consulting experience is required. Channel/reseller experience is a plus.

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