CO-FOUNDER AND CHIEF SALES OFFICER
1Demy Pvt Ltd – Premier Authorized Training Partner of PMI USA
Location: Bengaluru.
Employment: Full-time and on-site
Application: care@1demy.com
COMPANY DESCRIPTION
1Demy Pvt Ltd provides professional training, certification preparation, consulting, mentoring and technology-enabled business-growth solutions. Its offerings include project management, AI-enabled project management, leadership, transformation and related capability-building programs for organizations and individual professionals.
ROLE PURPOSE
The Co-founder and Chief Sales Officer will independently establish, manage and scale both the B2B and B2C businesses of 1Demy.
This is a hands-on revenue-generating role. The person must personally create opportunities, meet customers, issue approved proposals, negotiate, close business, support collections and build a productive sales team and partner network.
Performance will be measured primarily on profitable revenue collected by 1Demy—not merely on contacts, leads, meetings, proposals or verbal commitments.
KEY RESPONSIBILITIES
• Independently generate B2B business from companies, institutions, universities, government organizations, training partners and professional associations.
• Build relationships with CHROs, CIOs, CTOs, PMO heads, L&D leaders, procurement teams, business heads and other decision-makers.
• Independently generate B2C enrolments for PMP, CPMAI, AI, project-management, leadership, mentoring and other approved programs.
• Own the complete sales cycle: prospecting, qualification, meetings, proposals, negotiation, closure, invoicing follow-up and collection.
• Create repeat business through annual training calendars, consulting engagements, retainers, cross-selling and account expansion.
• Develop referral, alumni, webinar, community, affiliate, institutional and channel-partner networks.
• Recruit, guide and performance-manage the sales team within approved budgets.
• Maintain complete CRM records covering lead source, contact history, opportunity value, probability, next action, expected closure date and collection status.
• Submit weekly pipeline reports and monthly revenue, collection and performance reports.
• Coordinate with the CEO, marketing, product and delivery teams to create commercially viable solutions.
• Protect pricing, profit margins, delivery capacity, customer trust, confidential information, intellectual property and the 1Demy brand.
CORE KPIs
- B2B collected revenue: Money received from CSO-originated corporate and institutional business, excluding GST.
- B2C collected revenue: Money received from CSO-originated individual learners, excluding GST and refunds.
- Pipeline coverage: The qualified sales pipeline must remain at least three times the next three months’ revenue target.
- B2B conversion: At least 30% proposal-to-win conversion by value.
- B2C conversion: Minimum 10% qualified-lead-to-paid-enrolment conversion, or the approved benchmark for that channel.
- Collection effectiveness: At least 90% of amounts due must be collected within the agreed payment period.
- Profitability: Every sale must meet the approved contribution-margin requirement.
- CRM discipline: 100% of active leads and opportunities must be updated every week.
- Forecast accuracy: Monthly collected-revenue forecasts should remain within plus or minus 15% of actual results.
- Compliance: No unauthorized discounts, credit periods, guarantees, commitments or misrepresentation of program outcomes.
MONTHLY TARGETS
All revenue targets refer to cash collected into the 1Demy bank account, excluding GST. The targets progressively build toward ₹1 crore B2B revenue and ₹1 crore B2C revenue per month.
MONTH 1
B2B revenue: ₹5 lakh.
B2C revenue: ₹3 lakh.
Combined revenue: ₹8 lakh.
Minimum activity: 10 corporate decision-maker meetings, 4 B2B proposals, 100 qualified B2C leads and approximately 10 paid enrolments.
MONTH 2
B2B revenue: ₹10 lakh.
B2C revenue: ₹6 lakh.
Combined revenue: ₹16 lakh.
Minimum activity: 12 corporate meetings, 5 B2B proposals, 200 qualified B2C leads and approximately 20 paid enrolments.
MONTH 3
B2B revenue: ₹15 lakh.
B2C revenue: ₹10 lakh.
Combined revenue: ₹25 lakh.
Minimum activity: 15 corporate meetings, 6 B2B proposals, 340 qualified B2C leads and approximately 34 paid enrolments.
MONTH 4
B2B revenue: ₹20 lakh.
B2C revenue: ₹15 lakh.
Combined revenue: ₹35 lakh.
Minimum activity: 16 corporate meetings, 7 B2B proposals, 500 qualified B2C leads and approximately 50 paid enrolments.
MONTH 5
B2B revenue: ₹30 lakh.
B2C revenue: ₹20 lakh.
Combined revenue: ₹50 lakh.
Minimum activity: 18 corporate meetings, 8 B2B proposals, 670 qualified B2C leads and approximately 67 paid enrolments.
MONTH 6
B2B revenue: ₹40 lakh.
B2C revenue: ₹30 lakh.
Combined revenue: ₹70 lakh.
Minimum activity: 20 corporate meetings, 10 B2B proposals, 1,000 qualified B2C leads and approximately 100 paid enrolments.
MONTH 7
B2B revenue: ₹50 lakh.
B2C revenue: ₹40 lakh.
Combined revenue: ₹90 lakh.
Minimum activity: 22 corporate meetings, 12 B2B proposals, 1,340 qualified B2C leads and approximately 134 paid enrolments.
MONTH 8
B2B revenue: ₹60 lakh.
B2C revenue: ₹50 lakh.
Combined revenue: ₹1.10 crore.
Minimum activity: 25 corporate meetings, 14 B2B proposals, 1,670 qualified B2C leads and approximately 167 paid enrolments.
MONTH 9
B2B revenue: ₹70 lakh.
B2C revenue: ₹60 lakh.
Combined revenue: ₹1.30 crore.
Minimum activity: 28 corporate meetings, 15 B2B proposals, 2,000 qualified B2C leads and approximately 200 paid enrolments.
MONTH 10
B2B revenue: ₹80 lakh.
B2C revenue: ₹70 lakh.
Combined revenue: ₹1.50 crore.
Minimum activity: 30 corporate meetings, 16 B2B proposals, 2,340 qualified B2C leads and approximately 234 paid enrolments.
MONTH 11
B2B revenue: ₹90 lakh.
B2C revenue: ₹85 lakh.
Combined revenue: ₹1.75 crore.
Minimum activity: 35 corporate meetings, 18 B2B proposals, 2,840 qualified B2C leads and approximately 284 paid enrolments.
MONTH 12 AND ONWARDS
B2B revenue: ₹1 crore per month.
B2C revenue: ₹1 crore per month.
Combined revenue: ₹2 crore per month.
Minimum activity: 40 corporate meetings, 20 B2B proposals, 3,340 qualified B2C leads and approximately 334 paid enrolments.
B2C enrolment numbers are indicative and assume an average realized fee of approximately ₹29,999 per participant. The exact enrolment requirement will change according to the approved program price.
EARNINGS AND PROFIT SHARE
The role does not require mandatory initial capital investment. The CSO’s earning opportunity is linked directly to profitable business independently generated for 1Demy.
For qualifying CSO-originated business, the proposed allocation of distributable net profit is:
• CEO: 10%
• Co-founder and CSO: 10%
• Retained and reinvested in 1Demy: 80%
Distributable net profit means collected revenue excluding GST, less refunds, bad debts, trainer and consultant fees, venue and logistics costs, marketing expenses, sales commissions, materials, licences, payment charges, travel, approved overheads, taxes and other attributable costs.
Profit share becomes payable only after revenue is collected, costs are reconciled and profit is approved. No distributable net profit means no profit-share payment.
At the Month 12 target, if ₹1 crore B2B revenue produces ₹40 lakh distributable net profit and ₹1 crore B2C revenue produces ₹35 lakh distributable net profit, the combined profit would be ₹75 lakh. The CSO’s 10% share would be approximately ₹7.5 lakh for that month.
These figures are illustrations, not guaranteed earnings. Any fixed salary, equity, benefits, trainer fees or additional incentives must be separately approved and documented.
REVENUE OWNERSHIP
CSO-originated revenue means business independently sourced or first introduced by the CSO, entered in the CRM before material pursuit, materially advanced by the CSO, approved by 1Demy, contracted in the company’s name and collected into the company bank account.
Merely forwarding a contact, attending a meeting or supporting routine communication does not establish revenue ownership.
The CSO receives profit share and commercial input only on qualifying CSO-originated revenue. The CSO receives no profit share or decision right over revenue independently generated by the CEO. Company-generated or jointly generated opportunities must be assigned and agreed in writing before the proposal is submitted.
PERFORMANCE REVIEW
• Achievement of 100% of the monthly B2B and B2C targets represents full target performance.
• Achievement between 80% and 99% is considered acceptable but requires actions to close the gap.
• Performance below 80% for one month requires a written corrective action plan.
• Performance below 80% for two consecutive months requires a formal performance and role review.
• Performance above 120% for three consecutive months may qualify for an additional Board-approved incentive.
• Revenue performance cannot compensate for mis-selling, unauthorized discounts, false reporting, diversion of opportunities, confidentiality breaches or other serious misconduct.
QUALIFICATIONS
• Proven ability to personally generate and close both B2B and B2C business.
• Strong consultative selling, negotiation, communication, presentation and relationship-management skills.
• Access to corporate decision-makers, institutions, professional communities or channel partners is preferred.
• Senior sales experience in professional training, consulting, education, technology, SaaS or platform businesses is preferred.
• Experience building sales teams, implementing CRM processes and managing measurable targets.
• Strong analytical and market-research capabilities.
• Entrepreneurial mindset, ethical selling practices and complete ownership of results.
• Ability to work full-time and on-site in Bengaluru.
• Bachelor’s degree in business, marketing, engineering or a related field. Advanced education or entrepreneurial experience is an advantage.
Interested candidates may send their profile, documented revenue achievements and a practical 30-60-90-day business-development plan to care@1demy.com.
