The ideal candidate for the Revenue Operations and Marketing Manager role possess a diverse set of skills that span across marketing, data analysis, process optimization, and cross-functional collaboration.

Key Responsibilities:

1. Marketing & Revenue Operations:

- Oversee the execution of marketing campaigns and ensure alignment with sales objectives

- Collaborate with the Tech team to manage and optimize the Marketing Automation, ensuring lead generation, nurturing, and scoring processes are effective and drive value opportunities.

- Data storytelling, using Zoho Analytics, Google Analytics to communicate the insights from the data in an understandable, engaging and actionable manner to all stakeholders

- Roll-out marketing plans for premium supplier partners that should align with the overall sales objectives

- Organize exhibitions in collaboration with the sales team

2. Process Optimization:

- Identify inefficiencies and bottlenecks in both the revenue and marketing processes; design and implement solutions to improve workflow and productivity.

- Standardize and document processes across sales, marketing, and customer success teams to ensure consistency and scalability.

3. Cross-Functional Collaboration:

- Serve as a bridge between sales, marketing, customer success and Tech team ensuring alignment and communication around shared goals.

- Active participants / leader in daily hubs to discuss performance, challenges, and opportunities for improvement.

5. Marketing & Revenue Planning:

- Develop and execute revenue & marketing plans.

- Providing insights and recommendations based on data analysis and industry best practices.

- Monitor competitive landscape and market trends and translate these into actionable marketing plans.

Qualifications

Bachelor's degree in finance, business and or marketing
At least 5+ years of experience in marketing operations, revenue operations, or a related role, preferably in a B2B environment.
Ability to multi-task
Strong communication, analytical and organizational skills

1-2-Taste Jobs

Revenue Operations and Marketing Manager