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Job Title: Growth Marketing Manager

Location: Remote (anywhere in India)

About i11Labs

i11Labs is a product engineering company that builds deeply technical, high-velocity products, the kind that make engineers smile and founders excited. We’re not here to go viral, we’re here to be discovered by the right people.

Our CEO’s philosophy guides us: when a client shares a requirement, we deliver exactly what they need, no fluff, no distractions.
Echoing this our COO reminds us, we eliminate signal from the noise, focusing only on what truly matters to move the needle.
Now, we’re looking for someone to help tell that story to the right people — and spark curiosity along the way.

Who We're Looking For:

We’re seeking a sharp, self-driven Marketing & Growth Specialist who thrives in early-stage environments. You’ll play a key role in launching our product, driving awareness, and generating demand across channels. If you're comfortable blending strategy with execution and want to build something meaningful from the ground up — we’d love to talk.

What You'll Bring:1. B2B SaaS / Tech Marketing Experience

2–5 years of experience in marketing for B2B SaaS products or tech service companies (ideally both).
Comfort and familiarity with audiences such as founders, owners, and product managers.

2. Product-Led Growth Understanding

Experience in GTM planning for early-stage products.
Able to build momentum with early adopters, beta users, and niche communities.

3. Lead Generation & Funnel Management

Hands-on experience in both inbound and outbound lead generation.
Proficient in content marketing, SEO, email campaigns, and paid media (LinkedIn & Meta ads).
Skilled at defining ICPs and aligning messaging and targeting strategies.
Comfortable with tools like HubSpot, Apollo, or similar platforms.

4. Social & Content Strategy Execution

Ability to grow followers and engagement on LinkedIn and Twitter.
Experience managing personal brand accounts (e.g. co-founders’ LinkedIn).
Proficient in leveraging content formats like testimonials, use cases, videos, and case studies to drive awareness and conversions.

5. Startup-Ready Mindset

Experience working in lean teams or early-stage startups.
Comfortable switching between high-level strategy and hands-on execution.
Thrives in ambiguous, fast-moving environments.

Nice to Have:

Proven experience launching new products from scratch (especially in developer or engineering-focused tools).
Strong storytelling and copywriting skills.

Job Type: Full-time

Pay: ₹496,529.82 - ₹1,000,000.00 per year

Application Question(s):

Can you walk me through a product you helped launch? What was your go-to-market strategy and what results did you see?”
Tell me how you’ve generated leads in a low-budget or early-stage environment.
How have you grown a brand’s (or founder’s) presence on LinkedIn or similar platforms? What worked and what didn’t?
If we asked you to bring in 10 qualified leads this month, how would you go about it?
Do you have experience generating leads for the U.S. market? If yes, please specify the product and the target location within the U.S.

Work Location: Remote

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