Director, DSD & Independent Operator (IO) Sales Operations

At Dieffenbach’s Snacks, we create truly enjoyable snacks - and we’re growing.

We’re looking for a Director, DSD & Independent Operator Sales Operations to lead and strengthen our Direct Store Delivery (DSD) and Independent Operator (IO) network, helping expand distribution, improve route productivity, and drive profitable growth.

This role provides strategic leadership across our route-to-market execution while partnering closely with our National Brands, Convenience, and Private Label sales teams to ensure strong market presence and aligned growth strategies.

If you’re energized by building teams, expanding markets, and leading through others, we’d love to meet you.

What You’ll Do

Drive Growth

Develop and execute the strategy for the DSD and IO network to support revenue growth, distribution expansion, and improved route productivity.
Identify opportunities to strengthen retail presence and grow market share.

Lead the Network

Provide leadership and direction to the DSD and Independent Operator network to ensure consistent execution of sales strategies and promotions.
Establish performance expectations that drive safety, accountability, and continuous improvement.
Support recruitment and development of Independent Operators and route sales teams.

Execute & Collaborate

Ensure effective execution of pricing, promotions, and merchandising initiatives across markets.
Partner with Sales, Marketing, Production, and Supply Chain to align demand planning and execution.
Monitor sales performance and route productivity to drive improvements.

Build Relationships

Strengthen partnerships with key regional retailers and distribution partners.
Support new business development and market expansion opportunities.

Champion the Brand

Lead in alignment with company values and culture.
Ensure the DSD network represents the Dieffenbach’s brand with excellence in the marketplace.

What You Bring

Bachelor’s degree in Business, Marketing, or related field preferred
7+ years of progressive sales leadership experience in food and consumer packaged goods
Experience leading DSD networks, route sales operations, or independent distributor systems
Proven ability to drive revenue growth through strategic planning and team leadership
Strong analytical, communication, and relationship-building skills

Why Dieffenbach’s

At Dieffenbach’s, we believe in Doing the Right Thing, Caring for Each Other, and Owning Your 20 Square Feet. Making Truly Enjoyable Snacks!

If you’re ready to help grow a respected brand while leading a high-performing sales network, we’d love to hear from you.

Benefits: http://dieffenbachs.com/benefits

Employment is contingent upon successful completion of a post-offer background check and drug screening in accordance with applicable law.

Equal Opportunity Employer

Dieffenbach’s Snacks is an Equal Opportunity Employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other status protected by applicable federal, state, or local law.

At this time, this role is being filled by our in-house Talent Team. We kindly ask that staffing agencies and recruiters refrain from reaching out. Unsolicited submissions will not be considered.

Dieffenbach's Snacks Jobs

Director, DSD & Independent Operator (IO) Sales Operations