Job Description: Sales Operations Coordinator (B2B)

Experience Required: 2 to 3 years in B2B Sales / Sales Operations

Department: Sales

Reports To: Sales Operations Manager / Head of Sales

Employment Type: Full-time

Location: Kamla Nagar, Agra

About the Role

We are looking for a detail-oriented and proactive Sales Operations Coordinator to support our B2B sales team and keep our sales engine running smoothly. In this role, you will act as the link between sales, marketing, finance, and customer success, ensuring that processes are efficient, data is accurate, and the sales team can spend more of its time selling. You will manage day-to-day sales administration, maintain CRM hygiene, prepare reports, and help drive process improvements that contribute directly to revenue growth.

Key Responsibilities1. Sales Process Coordination

Coordinate the end-to-end sales workflow, from lead assignment and opportunity tracking to order booking and handover to delivery or onboarding.
Support sales representatives with proposals, quotations, pricing approvals, contracts, and purchase order processing.
Ensure timely follow-up on pending approvals, documentation, and internal dependencies.
Maintain and improve standard operating procedures (SOPs) for the sales process.

2. CRM Management and Data Integrity

Maintain the CRM system (Salesforce, HubSpot, Zoho, or similar), ensuring leads, accounts, contacts, and opportunities are accurate and up to date.
Audit CRM data regularly and work with sales reps to fix duplicates, missing fields, and stale records.
Create dashboards and set up basic workflows, fields, and automations as needed.
Train new team members on CRM usage and best practices.

3. Reporting and Analytics

Prepare daily, weekly, and monthly reports on pipeline health, conversion rates, sales activity, forecast accuracy, and target vs. achievement.
Analyze sales data to identify trends, bottlenecks, and opportunities, and present clear insights to sales leadership.
Support sales forecasting and quarterly business reviews with accurate, well-structured data.
Track key sales KPIs such as lead-to-opportunity ratio, sales cycle length, win rate, and average deal size.

4. Sales Support and Enablement

Help prepare sales collateral, presentations, RFP/RFQ responses, and customer-facing documents.
Coordinate sales meetings, pipeline reviews, and training sessions, including scheduling, agendas, and follow-ups.
Maintain a central repository of sales materials, pricing sheets, and product information.
Support onboarding of new sales hires with tools, access, and process training.

5. Cross-Functional Collaboration

Liaise with marketing to ensure smooth lead handoff, track lead quality, and align on campaigns.
Work with finance on invoicing, payment follow-ups, commission calculations, and revenue reporting.
Coordinate with operations, product, and customer success teams to ensure customer commitments are met.
Act as the point of contact for sales-related queries from internal stakeholders.

6. Compliance and Process Improvement

Ensure sales contracts and documentation follow company policies and approval workflows.
Identify gaps and inefficiencies in the sales process and recommend practical improvements.
Support the implementation of new sales tools, automation, and best practices.
Manage sales incentive and commission tracking accurately and on time.

Required Qualifications and Experience

Bachelor’s degree in Business Administration, Commerce, Marketing, or a related field (MBA is a plus).
2 to 3 years of experience in B2B sales, sales operations, sales support, or a similar coordination role.
Solid understanding of the B2B sales cycle, including lead generation, qualification, proposal, negotiation, and closure.
Hands-on experience with a CRM platform (Salesforce, HubSpot, Zoho CRM, etc.).
Strong proficiency in MS Excel / Google Sheets (pivot tables, VLOOKUP/XLOOKUP, formulas, dashboards) and MS PowerPoint.
Good analytical skills with the ability to turn data into actionable insights.
Excellent written and verbal communication skills in English.

Key Skills and Competencies

Organization: Excellent time management and the ability to handle multiple tasks and deadlines.
Attention to detail: High accuracy in data entry, documentation, and reporting.
Communication: Clear and professional communication with sales teams, senior management, and clients.
Problem-solving: Proactive approach to identifying issues and finding solutions.
Collaboration: Ability to work effectively across teams and build strong working relationships.
Adaptability: Comfortable working in a fast-paced, target-driven environment.
Technical aptitude: Quick to learn new tools, systems, and automation platforms.

Preferred Qualifications (Good to Have)

Experience in a SaaS, IT services, manufacturing, or other B2B industry.
Familiarity with BI tools such as Power BI, Tableau, or Google Data Studio.
Knowledge of sales automation tools, CPQ systems, or e-signature platforms.
Basic knowledge of SQL or data analysis tools.
Certification in CRM platforms or sales operations.

Key Performance Indicators (KPIs)

CRM data accuracy and completeness
Timeliness and accuracy of sales reports and forecasts
Turnaround time for proposals, quotes, and contract processing
Reduction in sales process delays and manual work
Satisfaction of sales team and cross-functional stakeholders
Accuracy of commission and incentive calculations

What We Offer

Competitive salary and performance-based incentives
Opportunity to grow into Sales Operations Analyst, Sales Operations Manager, or Revenue Operations roles
Exposure to sales strategy, analytics, and leadership
Collaborative, learning-focused work culture
Training and professional development support

How to Apply

Interested candidates may send their updated resume and a brief cover letter to recruiter@abhayainternational.com with the subject line “Application – Sales Operations Coordinator.”

We are an equal opportunity employer and welcome applications from all qualified candidates regardless of gender, caste, religion, age, or background.

Abhaya International LLP

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Sales Operations Coordinator