Job Description: Sales Operations Coordinator (B2B)
Experience Required: 2 to 3 years in B2B Sales / Sales Operations
Department: Sales
Reports To: Sales Operations Manager / Head of Sales
Employment Type: Full-time
Location: Kamla Nagar, Agra
About the Role
We are looking for a detail-oriented and proactive Sales Operations Coordinator to support our B2B sales team and keep our sales engine running smoothly. In this role, you will act as the link between sales, marketing, finance, and customer success, ensuring that processes are efficient, data is accurate, and the sales team can spend more of its time selling. You will manage day-to-day sales administration, maintain CRM hygiene, prepare reports, and help drive process improvements that contribute directly to revenue growth.
Key Responsibilities1. Sales Process Coordination
- Coordinate the end-to-end sales workflow, from lead assignment and opportunity tracking to order booking and handover to delivery or onboarding.
- Support sales representatives with proposals, quotations, pricing approvals, contracts, and purchase order processing.
- Ensure timely follow-up on pending approvals, documentation, and internal dependencies.
- Maintain and improve standard operating procedures (SOPs) for the sales process.
2. CRM Management and Data Integrity
- Maintain the CRM system (Salesforce, HubSpot, Zoho, or similar), ensuring leads, accounts, contacts, and opportunities are accurate and up to date.
- Audit CRM data regularly and work with sales reps to fix duplicates, missing fields, and stale records.
- Create dashboards and set up basic workflows, fields, and automations as needed.
- Train new team members on CRM usage and best practices.
3. Reporting and Analytics
- Prepare daily, weekly, and monthly reports on pipeline health, conversion rates, sales activity, forecast accuracy, and target vs. achievement.
- Analyze sales data to identify trends, bottlenecks, and opportunities, and present clear insights to sales leadership.
- Support sales forecasting and quarterly business reviews with accurate, well-structured data.
- Track key sales KPIs such as lead-to-opportunity ratio, sales cycle length, win rate, and average deal size.
4. Sales Support and Enablement
- Help prepare sales collateral, presentations, RFP/RFQ responses, and customer-facing documents.
- Coordinate sales meetings, pipeline reviews, and training sessions, including scheduling, agendas, and follow-ups.
- Maintain a central repository of sales materials, pricing sheets, and product information.
- Support onboarding of new sales hires with tools, access, and process training.
5. Cross-Functional Collaboration
- Liaise with marketing to ensure smooth lead handoff, track lead quality, and align on campaigns.
- Work with finance on invoicing, payment follow-ups, commission calculations, and revenue reporting.
- Coordinate with operations, product, and customer success teams to ensure customer commitments are met.
- Act as the point of contact for sales-related queries from internal stakeholders.
6. Compliance and Process Improvement
- Ensure sales contracts and documentation follow company policies and approval workflows.
- Identify gaps and inefficiencies in the sales process and recommend practical improvements.
- Support the implementation of new sales tools, automation, and best practices.
- Manage sales incentive and commission tracking accurately and on time.
Required Qualifications and Experience
- Bachelor’s degree in Business Administration, Commerce, Marketing, or a related field (MBA is a plus).
- 2 to 3 years of experience in B2B sales, sales operations, sales support, or a similar coordination role.
- Solid understanding of the B2B sales cycle, including lead generation, qualification, proposal, negotiation, and closure.
- Hands-on experience with a CRM platform (Salesforce, HubSpot, Zoho CRM, etc.).
- Strong proficiency in MS Excel / Google Sheets (pivot tables, VLOOKUP/XLOOKUP, formulas, dashboards) and MS PowerPoint.
- Good analytical skills with the ability to turn data into actionable insights.
- Excellent written and verbal communication skills in English.
Key Skills and Competencies
- Organization: Excellent time management and the ability to handle multiple tasks and deadlines.
- Attention to detail: High accuracy in data entry, documentation, and reporting.
- Communication: Clear and professional communication with sales teams, senior management, and clients.
- Problem-solving: Proactive approach to identifying issues and finding solutions.
- Collaboration: Ability to work effectively across teams and build strong working relationships.
- Adaptability: Comfortable working in a fast-paced, target-driven environment.
- Technical aptitude: Quick to learn new tools, systems, and automation platforms.
Preferred Qualifications (Good to Have)
- Experience in a SaaS, IT services, manufacturing, or other B2B industry.
- Familiarity with BI tools such as Power BI, Tableau, or Google Data Studio.
- Knowledge of sales automation tools, CPQ systems, or e-signature platforms.
- Basic knowledge of SQL or data analysis tools.
- Certification in CRM platforms or sales operations.
Key Performance Indicators (KPIs)
- CRM data accuracy and completeness
- Timeliness and accuracy of sales reports and forecasts
- Turnaround time for proposals, quotes, and contract processing
- Reduction in sales process delays and manual work
- Satisfaction of sales team and cross-functional stakeholders
- Accuracy of commission and incentive calculations
What We Offer
- Competitive salary and performance-based incentives
- Opportunity to grow into Sales Operations Analyst, Sales Operations Manager, or Revenue Operations roles
- Exposure to sales strategy, analytics, and leadership
- Collaborative, learning-focused work culture
- Training and professional development support
How to Apply
Interested candidates may send their updated resume and a brief cover letter to recruiter@abhayainternational.com with the subject line “Application – Sales Operations Coordinator.”
We are an equal opportunity employer and welcome applications from all qualified candidates regardless of gender, caste, religion, age, or background.