Company: Invespy

Location: Remote (India)

Job Type: Full-time

About the Role

Invespy is looking for a results-driven Go-To-Market (GTM) Specialist with a strong background in tech sales and marketing to help drive product launches, customer acquisition, and revenue growth. This role sits at the intersection of product, sales, and marketing and is critical to scaling our go-to-market strategy.

Key Responsibilities

Develop and execute go-to-market strategies for new products and features
Work closely with Sales, Product, and Leadership to align messaging and positioning
Create sales enablement materials including pitch decks, case studies, and value propositions
Analyze market trends, customer insights, and competitive landscape
Support demand generation campaigns and funnel optimization
Track GTM performance metrics and optimize based on results

Requirements

3+ years of experience in GTM, product marketing, growth marketing, or tech sales
Proven experience working in B2B SaaS or technology-driven products
Strong understanding of sales funnels, buyer personas, and conversion metrics
Experience collaborating with sales teams and founders
Excellent communication and storytelling skills
Data-driven mindset with the ability to translate insights into action

Nice to Have

Experience in startups or fast-paced tech environments
Exposure to CRM tools, analytics platforms, and marketing automation tools

INVESPY

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Go-To-Market (GTM) Specialist