About ZipTier

ZipTier is an end-to-end Marketing AI Assistant for websites and events. Our no-code assistants engage every visitor with answers from your own content, track visitor activity across pages, qualify and capture high-intent leads, book meetings in-chat, and sync enriched leads to your CRM - helping B2B marketing and sales teams convert more prospects into qualified pipeline.

We are early, ambitious, and building in one of the fastest-growing categories: AI for marketing and revenue teams.

About The Role

We are looking for a Founding GTM Associate (Marketing & Sales) to join our team and own our customer acquisition engine end-to-end from the ground up. You will work closely with our founding team to design and execute inbound, outbound, and account expansion playbooks that drive our growth.

What You'll Do

Build and execute our outbound engine end-to-end: prospecting, list building, email sequences, LinkedIn outreach, and follow-ups. Optimize campaigns across LinkedIn, X, Reddit, Google, Email and AI ecosystems (ChatGPT, Gemini)
Build out our inbound engine: landing pages, lead capture, content distribution, and nurturing flows that bring prospects to us
Build out our content engine: write blog posts, case studies, and thought leadership that drive inbound interest and brand awareness
Pitch and demo to prospects on calls. You'll be on the front line, refining our messaging based on what resonates
Bring in requirements and feedback from prospects to improve the value proposition of the product
Track metrics aggressively: CAC, CPL, conversion rates, bounce rates, pipeline growth
Organize and run webinars to bring in prospects. Participate in conferences and trade shows to generate brand awareness
Manage our growth stack: CRM, outbound tools, and basic analytics to keep the pipeline organized
Run experiments constantly: test new channels, messaging, and tactics; double down on what works

What We're Looking For

1-2 years in marketing, ideally in a fast-growing B2B SaaS startup
Bachelor's or Master's degree in Marketing, Sales, Business, or a related field
Strong verbal and written communication skills, comfortable working with customers worldwide
Familiar with inbound and outbound techniques: cold outreach, sequences, content marketing, SEO/GEO, lead nurturing, etc.
Comfortable pitching and presenting: you can confidently walk a prospect through a solution and handle objections
Active on social media (LinkedIn, X, or similar) and good at creating content that drives inbound
Comfortable with ambiguity: you can operate under extreme ambiguity and change tactics based on market feedback as you go
A builder's mindset: you've worked at a startup before and you're genuinely excited about creating something from zero
Data-driven. Bias for action. Well organized. Self-starter

Why ZipTier

Be in an early-stage company - grow with us and shape our trajectory with direct access to founders
Build real marketing and sales skills end-to-end, not just execute narrow tasks
Run experiments daily: rapid iteration, high impact, zero bureaucracy
Competitive salary and benefits
Right field, right time: advance your career in the fast-growing AI and MarTech space

ZipTier

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Founding GTM Associate