Chief Sales Officer (CSO)Company: Transorze Solutions
Industry: Skill Training & Vocational Education
Location: Kerala (with pan-India/international travel as required)
Experience: 10+ years in sales leadership, preferably in skill development, edtech, or B2B/B2C education
Compensation: Competitive salary + aggressive profit-sharing tied to targets
Position OverviewTransorze Solutions seeks a dynamic, results-obsessed Chief Sales Officer (CSO) to spearhead revenue growth, build scalable strategies, and take full ownership of sales, marketing, and business expansion. The ideal candidate will be a strategic thinker with a proven ability to meet and exceed aggressive targets, drive market penetration in Kerala and beyond, and thrive in a fast-paced environment. This role demands relentless travel, hands-on leadership, and alignment with Transorze’s mission to empower youth through employable skills.
Key Responsibilities1. Strategic Ownership & Revenue Leadership- Build end-to-end sales strategies from scratch, including market analysis, pricing models, and channel partnerships, to achieve 2X revenue growth for Transorze’s training programs (medical coding, digital marketing, vocational courses).
- Take full ownership of annual sales targets, P&L accountability, and profitability metrics.
- Identify and penetrate untapped markets (e.g., rural Kerala, Tier 2/3 cities, international corridors like UAE) through data-driven insights.
- Design aggressive incentive structures for the sales team to drive performance and accountability.
2. Dynamic Sales Execution- Lead from the front: Personally close high-value deals with institutions (colleges, NGOs, corporates), government bodies (NSDC, KSDC), and international partners.
- Build and mentor a high-energy sales team to achieve monthly/quarterly enrollment and revenue targets.
- Pioneer innovative sales models, such as subscription-based corporate training programs or franchise partnerships.
- Travel extensively (50–70% of the time) to meet clients, attend conferences, and establish Transorze’s presence in new regions.
3. Marketing & Digital Growth- Orchestrate omnichannel campaigns (digital ads, LinkedIn outreach, YouTube tutorials) to position Transorze as Kerala’s #1 skill training brand.
- Leverage SEO/SEM to dominate keywords like “medical coding courses in Kerala” or “100% placement training.”
- Collaborate with content teams to create viral success stories of Transorze alumni to boost credibility.
4. Stakeholder Relationships & Expansion- Forge partnerships with universities, IT parks, and multinational corporations (e.g., Infosys, Aster MIMS) for bulk enrollments and placement tie-ups.
- Represent Transorze at national/international skill summits, pitching to policymakers and investors.
- Negotiate government contracts for skilling schemes (e.g., PMKVY, state-funded programs).
5. Data-Driven Accountability- Implement CRM tools (e.g., Salesforce) to track lead pipelines, conversions, and customer lifetime value.
- Deliver weekly performance dashboards to the CEO/board, highlighting gaps and corrective actions.
- Own KPIs: Monthly enrollment targets, cost per acquisition, customer retention, and ROI on marketing spend.
Non-Negotiable Requirements- Dynamism: Ability to pivot strategies swiftly in response to market shifts or competitor moves.
- Ownership Mentality: “The buck stops here” attitude—no excuses for missed targets.
- Travel Readiness: Willingness to travel to remote districts, metro cities, or overseas markets at short notice.
- Profit-Sharing Mindset: Hunger to earn more by delivering results, not just a fixed salary.
Qualifications & Skills- Education: MBA in Sales/Marketing or equivalent; certifications in digital marketing (e.g., Google Ads) are a plus.
- Experience:
- 10+ years in sales leadership, with a track record of doubling revenue in skill training, edtech, or vocational education.
- Expertise in B2B sales (institutions, corporates) and B2C lead generation for educational programs.
- Experience working with government skilling projects (e.g., NSDC partnerships).
- Skills:
- Mastery of digital marketing tools (SEO, SEM, Meta Ads) and CRM software.
- Fluency in Malayalam and English; persuasive negotiation and presentation skills.
- Analytical rigor: Ability to dissect data and drive actionable insights.
Compensation & Benefits- Base Salary: ₹25–40 LPA (based on experience) + performance bonuses.
- Profit-Sharing: Up to 20% of annual profits tied to exceeding revenue targets.
- Travel Perks: Premium travel allowances, business-class upgrades for international trips, and expense coverage.
- Growth Equity: Opportunity for equity stake after 2 years of consistent performance.
Ideal Candidate Profile- A strategic hustler who combines big-picture vision with street-smart execution.
- Fearless networker: Comfortable pitching to rural college principals, corporate CXOs, and global partners.
- Problem-solver: Turns challenges like low brand awareness or market saturation into opportunities.
- Passionate about skilling: Believes in Transorze’s mission to bridge India’s employability gap.
Why Transorze?- Lead sales for a pioneering skill training brand with a 95% placement rate.
- Shape the future of vocational education in Kerala and beyond.
- Earn unlimited rewards through a transparent profit-sharing model.
