Senior Manager/Manager, Brand Sales & Operations
PÜR is seeking a highly organized, analytical Senior Manager/Manager of Brand Sales & Operations to support the financial, operational, and reporting needs of our growing brand. This role is the central hub for sales reporting, forecasting, budget management, SKU analysis, and retailer operations—ensuring the business has accurate, timely data to drive performance across all channels.
Overview
The Brand Sales & Operations Manager is a key part of PÜR’s brand team, supporting the business with accurate data, strong financial oversight, and dependable account operations. This role brings together sales reporting, budget management, forecasting, SKU analysis, and retailer support to help the brand run smoothly and make informed decisions across all channels.
They oversee the day-to-day business fundamentals that keep PÜR moving—tracking performance, maintaining SKU and cost accuracy, monitoring budgets, and providing Sales with clear, actionable insights. This person ensures the right information is available at the right time, with clean reporting and straightforward recommendations that help the team stay ahead of risks and opportunities.
Working closely with Leadership, Finance, Planning, and the broader brand team, this role serves as a steady partner who brings organization, clarity, and accountability to the numbers that guide both short-term decisions and long-term planning. Their work strengthens decision-making, supports profitability, and helps the team operate with confidence and consistency.
Key Responsibilities
Retail Sales Support & Account Operations
- Owned day-to-day operational execution directly supporting retail revenue across Ulta, Macy’s, TVSN, international and specialty partners.
- Serve as the primary operational partner for all retailer-facing needs, ensuring operational accuracy and executional excellence in support of revenue targets.
- Manage SKU setup, cost updates, item forms, retailer systems, and ongoing item maintenance for all channels.
- Coordinate with Supply Chain and Logistics to track shipments, confirm timelines, and escalate delays or constraints that may impact revenue or in-stock performance.
- Prepare weekly sales recaps, sell-through, inventory health, and category trends.
- Build retailer decks with performance insights, recommendations, and supporting data.
- Track RTVs, chargebacks, markdowns, and margin implications; summarize key takeaways for leadership.
- Analyze retailer programs, promos, and shipment patterns to determine contribution to revenue and profit.
Portfolio Management & Analysis
- Partner with Planning to monitor inventory availability, identify risk/out-of-stock concerns, and ensure accurate visibility for forecasting and demand planning.
- Provide recommendations for SKU rationalization, end-of-life planning, and distribution optimization based on performance trends.
- Own weekly, monthly, and quarterly KPI reporting, including sales trends, forecast, and promotions.
- Maintain the master SKU list, ensuring accuracy in cost, pricing, forecasts, and lifecycle status.
- Support Sales, Planning, and Finance in forecast discussions with data-driven insights.
- Monitor competitive movement and category shifts that may impact account performance.
Budget Management & Forecast Ownership
- Partner with Product Development to support NPD forecasting and launch-level planning.
- Support forecasting for total brand revenue, including retail, DTC, Amazon, and wholesale channels.
- Develop SKU-level projections for new launches and guide volume assumptions for annual planning.
- Monitor revenue pacing and highlight risk or upside across channels.
- Manage budgets for brand retail channels, including promotional programs, samples, merchandising, GWPs in partnership with Brand Director.
- Track budget vs. actuals, maintain all financial documentation, and report variances regularly for channels managed
- Contribute to annual operating planning by providing volume assumptions, program estimates, and profitability analysis.
- Ensure teams stay aligned to budget guidelines with proactive updates and clear financial visibility.
Qualifications
- 4–7+ years experience in sales operations, commercial operations, finance/analytics, or retail account management (beauty/CPG preferred).
- Strong experience with sales data, forecasting support, KPI reporting, and margin/IMU/GM% understanding.
- Proven ability to manage budgets, track spend, and evaluate ROI.
- Advanced Excel/Sheets skills; comfortable building dashboards and analytical tools.
- Strong communication skills with the ability to present data clearly and confidently.
- Highly organized and detail-oriented with a bias for accuracy and clarity.
