About the role - the short version
We're not hiring a salesperson. We're hiring someone who thinks about revenue like an engineer thinks about systems, someone who builds the machine, then runs it.
We are partnering with an AI-native company that connects high-performing remote engineers from Latin America with US startups that are scaling fast and need exceptional technical talent without the overhead. The model is proven. Now the company needs someone to own the motion that takes it from $1M to $10M ARR.
You'll be the first GTM hire and will report directly to the founder. You'll design the entire outbound engine — the targeting logic, the tooling stack, the messaging, the sequences - and then execute it. You'll own pipeline. You'll run the calls. You'll close the deals.
The founder has a strong brand and network that can help open doors early. But you're the one driving revenue.
If you want a playbook, this isn't it.
If you want to write one, keep reading.
What you'll own
Pipeline Architecture Build our outbound engine from zero. ICP definition, account scoring, and signal-based prospecting — funding rounds, job changes, new hires, open engineering roles, tech stack shifts. You'll build live trigger workflows in Clay, wire them together with n8n or Make, and sequence through Apollo. You'll know exactly what signal fires outreach and why.
Email Infrastructure You'll own deliverability end to end — domain setup, inbox warmup, sending limits, rotation. You'll use Instantly or Smartlead to run cold email at scale without burning your domains. Volume means nothing if it lands in spam.
CRM Ownership You'll set up and own the CRM from scratch — pipeline stages, deal tracking, attribution, reporting. It's not just a place to log calls. It's the system of record for everything you build.
Revenue Generation Your primary job is converting pipeline into revenue. Not leads — revenue. You define what a qualified account looks like, you get them into conversation, and you drive them toward a decision. The founder has a strong brand and can close — you'll leverage that, but you're not hiding behind it.
GTM Strategy Which verticals? Which company stage? Which buyer persona? Which channels? You'll bring the answers, run the experiments, and iterate fast. You'll treat GTM like a product: hypothesis, test, measure, ship.
Feedback Loop You'll be in the market every day. You'll hear objections, questions, and competitive
comparisons. You'll bring that signal back and shape how we position, price, and package what we sell.
Who you are
- You've personally owned pipeline at a startup — built it from zero, not inherited it. You picked the ICP, built the stack, wrote the sequences, drove revenue. You can point to what you built and what it generated in dollars.
- You're AI-native in how you actually work — using it to research accounts, personalize at scale, and automate decisions that used to take hours. You're constantly testing new tools and stacking them in ways nobody taught you: Clay, Apollo, Instantly, n8n, Sales Navigator. You don't just use tools — you build workflows other people copy.
- You understand how content and distribution compound. You know how to spot a viral loop, how to turn founder brand into inbound, and how to use content as a GTM channel — not just a marketing afterthought.
- You own outcomes without needing a manager. Ambiguity is just the first thing you structure.
What makes this role unique
This is not a traditional sales role.
There is no existing playbook to follow. The person in this role creates the playbook.
The opportunity is to design the revenue engine from the ground up and grow into a leadership role as the company scales.
Compensation
- Base salary — $90,000–$110,000 depending on experience
- Commission — uncapped. This is where the real upside is.
- Location — Hybrid in NYC or SF
About our client
Our client places exceptional remote engineers inside top startups. What makes them different: they use AI to find and surface the best talent, and every candidate is vetted by humans before they ever reach a client. Their clients get engineers who move fast, communicate clearly, and integrate deeply into their teams. They handle the entire process: sourcing, vetting, onboarding, and ongoing support.
They are lean, profitable, and ready to scale. What they need is someone to build the revenue engine that gets them there.
