Role Summary
The Business Operations & Growth Manager at Nearwala will be responsible for planning, executing, and monitoring end-to-end business, sales, and marketing activities across all active and upcoming locations. This role will act as the bridge between shop operations, user acquisition strategies, and marketing performance — ensuring consistency, efficiency, and growth in both B2B (shops) and B2C (users) functions.
Key Responsibilities
Shop-Side Operations (B2B)
● Coordinate and oversee shop data collection, onboarding, and branding
● Ensure effective shop training, engagement, and support systems
● Supervise local marketing and promotional execution at shop level
● Track and evaluate growth metrics of onboarded shops and share performance
insights
● Develop SOPs for standardized shop experience across cities
User-Side Acquisition & Marketing (B2C)
● Plan and execute user acquisition strategies (online + offline)
● Oversee social media, influencer, and local event-based campaigns
● Collaborate with content & design teams to ensure message consistency
● Track, analyse and improve campaign performance & ROI
● Develop a feedback loop from users to optimise app experience
Cross-Functional Operations
● Coordinate between tech, marketing, field ops and analytics teams
● Maintain operational dashboards and daily/weekly growth reports
● Drive standardisation and compliance across locations
● Proactively identify challenges and recommend scalable solutions
Required Skills & Qualifications
● 3+ years of experience in business operations, sales/marketing, or growth management
● Strong leadership, team coordination, and multitasking abilities
● Data-driven decision-maker with excellent analytical and reporting skills
● Familiarity with tools like Microsoft PowerBI, Excel/Google Sheets, CRM systems, and performance dashboards
● Excellent communication skills in English and local languages
● Prior experience in a startup/retail-tech/e-commerce environment is a plus
Location
Hybrid/Field-based (Pan-India), with occasional travel to expansion cities like Mumbai, Bangalore, Hyderabad, Delhi, Kochi, Calicut etc.
