What you'll focus on
Sales Productivity & Enablement Operations
- Audit and optimize HubSpot usage across global sales teams
- Improve playbook adherence, activity tracking, and process discipline
- Build dashboards for: Pipeline generation, Activity-to-opportunity ratios, Quota attainment, Ramp-to-first-deal metrics and Deal velocity
- Build scalable sales workflows, routing logic, account segmentation, and lead handoff processes
- Drive CRM adoption by making workflows intuitive and operationally efficient
Reporting & GTM Analytics
- Build and maintain the centralised GTM reporting layer.
- Own funnel reporting across: Lead → MQL → SQL → Opportunity → Closed Won.
- Develop multi-channel attribution reporting within HubSpot.
- Surface actionable insights on: Funnel leakage, Conversion trends, Pipeline quality, Revenue-driving channels, Segment and geo-level performance.
GTM Systems & Tooling
- Own HubSpot CRM & Marketing Hub administration.
- Manage: Custom properties, Workflows, Lifecycle stages, Integrations, Data hygiene and Reporting architecture.
- Evaluate and implement AI-native GTM tools and automation workflows
- Improve data quality through enrichment, deduplication, and process governance
Pipeline & Forecast Operations
- Run weekly pipeline review cadences with sales leadership
- Build regional pipeline coverage and gap analysis, models
- Improve forecast visibility and operational consistency across teams
Marketing Operations Support
- Own attribution and funnel reporting infrastructure
- Maintain automation hygiene across: Segmentation, Lifecycle logic, Workflow QA and CRM synchronization
- Partner closely with Marketing while maintaining clear operational ownership boundaries
What you bring
Must-Have Skills & Experience
- 3–5+ years of experience in RevOps, SalesOps, GTM Operations, Business Operations, or similar roles
- Hands-on experience with CRM and marketing automation platforms (HubSpot strongly preferred)
- Strong Excel / Google Sheets skills (pivot tables, lookups, modelling)
- Ability to independently build systems and solve operational problems
- Strong analytical thinking and business curiosity
- Comfortable working across global teams and multiple time zones
Nice-to-Have
Experience with AI-native GTM tools such as:Clay
- Apollo AI
- Claude
- Octave
- Regie
- Glean
Workflow automation experience using:
A strong point of view on how AI can improve GTM execution and operational efficiency
