About the Company
ZenStatement is an AI-powered finance SaaS platform helping modern finance teams simplify reconciliation, compliance, and reporting across marketplaces and payment ecosystems. We’re early-stage and actively building — which means we’re not operating with fixed playbooks. We’re shaping the category, refining the narrative, and figuring out what truly resonates with the market. This role sits inside the Founders Office, where strategy, execution, and business outcomes come together closely.
About the Role
This is a strategic + execution-heavy GTM role focused on translating product capabilities into market impact. You will own the full go-to-market motion — from positioning and messaging to launches, acquisition, and distribution. This role sits very close to the business, with success measured not just by output, but by adoption, engagement, and pipeline impact. We’re looking for someone who can think clearly, move fast, simplify complexity, and operationalize ideas end-to-end in an early-stage environment.
Required Skills
- Ownership: ability to independently drive GTM initiatives end-to-end
- Clarity of thought: simplifying complex products and markets sharply
- Early-stage adaptability: comfort with ambiguity, speed, and iteration
- Business orientation: thinking beyond marketing output toward actual outcomes
- Years of Experience: 3+ years in GTM and Product Marketing
Responsibilities
Go-to-Market (GTM)
- Own product narratives, positioning, messaging, and GTM execution across launches, acquisition, and distribution.
- Lead feature and product launches end-to-end — from narrative development to rollout and adoption.
- Build and execute GTM plans across acquisition, content, distribution, and enablement.
- Continuously refine messaging based on customer, sales, product, and campaign feedback.
- Ensure launches translate into measurable business outcomes, not just announcements.
Growth & Acquisition
- Own growth experiments and acquisition initiatives across organic and paid channels.
- Improve conversion journeys across website, campaigns, onboarding, and activation flows.
- Work closely with founders to identify scalable growth opportunities.
Cross-Functional Collaboration
- Partner closely with product, sales, and founders to align product direction with market reality.
- Work with the Product Marketing function to operationalize narratives through high-quality collateral and content.
- Build lightweight but effective GTM processes in a fast-moving environment.
Qualifications
- Strong understanding of positioning, messaging, launches, and GTM strategy
- Ability to operationalize ideas independently and drive measurable outcomes
- Experience across acquisition, growth, and distribution in SaaS or startup environments
- Clear communication and structured thinking across both strategy and execution
Pay range and compensation package
- Competitive compensation
- ESOPs from day one!
- A fast growth path into GTM and marketing leadership
- Work in a fast-paced, dynamic (yet safe and non-toxic) environment where your contribution matters
- Learn directly from founders and industry veterans
