Location: Remote, with travel up to 75%
Job: Chief Revenue Officer (CRO) reporting to the CEO
Department: Revenue (Sales, Marketing, Business Development, Customer Success)
About The Service Companies
The Service Companies (TSC) is the premier service provider to the hospitality, gaming, healthcare, education, and corporate catering industries. With over 4,500 team members serving 750 locations across 39 states, TSC is dedicated to delivering exceptional service quality and performance. As a privately owned company under TPG Twin Brook Capital Partners’ ownership, TSC values a culture that empowers employee involvement and performance, driven by "The TSC Way." We’re Partners in Excellence, which means we are committed to achieving the highest quality standards and delivering exceptional experiences for our clients, team members, and the organization. The company operates through three separate business groups:
- Managed Services – Turn-key Hospitality/Casino Housekeeping, Stewarding, Third Shift Cleaning, Public Area Cleaning, Laundry and Kitchen Cleaning
- Hospitality Services – Food & Beverage and Hospitality Staffing for Stadium/Arenas, Schools/Universities, Conventions and Corporate Dining, Caterers and Restaurants
- Specialty Services – Window and Chandelier Cleaning, Pressure Washing, Pool Cleaning and Maintenance, Exterior Building Cleaning
Position Overview
The Chief Revenue Officer (CRO) is responsible for architecting, executing, and scaling all revenue-generating functions across TSC. This role unites Sales, Marketing (including Business Development), and Customer Success under one strategic vision to deliver predictable, profitable growth.
The CRO will lead TSC’s go-to-market (GTM) strategy, align execution across the customer lifecycle, and build a data-driven revenue engine that drives consistent performance. As a member of the Executive Leadership Team, this executive will shape market positioning, accelerate growth, and ensure revenue strategies reflect The TSC Way.
Key Responsibilities
Strategic Leadership and Revenue Growth
- Develop and execute a multi-year revenue strategy that aligns with company goals and market opportunities.
- Integrate marketing, business development, sales, and customer success into a unified GTM framework.
- Identify and pursue new market opportunities, partnerships, and diversification strategies to expand revenue.
Sales and Marketing Integration
- Lead sales and marketing to ensure alignment, cohesive messaging, and unified execution of growth strategies.
- Guide marketing and business development to design demand generation, ABM, and outbound programs targeting key segments.
- Strengthen qualification standards and lead management to improve conversion rates and pipeline velocity.
Pipeline, Forecasting, and Revenue Operations
- Oversee forecasting, pipeline management, and analytics to provide accurate projections to the CEO and Board.
- Implement scalable revenue operations using CRM, marketing automation, analytics, and AI tools.
- Enhance CAC-to-CLV ratios by optimizing processes, leveraging automation, and maintaining disciplined performance tracking.
Customer Lifecycle and Expansion
- Lead the customer success function to drive retention, expansion, & Net Revenue Retention (NRR).
- Embed mutual action plans (MAPs) and clear success criteria early in the sales process to align outcomes.
- Strengthen executive engagement and customer programs to increase satisfaction and long-term loyalty.
Leadership, Culture, and Organizational Excellence
- Build a high-performing, accountable revenue organization centered on collaboration and continuous improvement.
- Recruit, mentor, and develop leaders across sales, marketing, and customer success to ensure strong succession planning.
- Foster alignment with Operations, Finance, and HR to connect revenue goals with capacity and profitability.
Qualifications and Experience
- Bachelor’s degree in Business, Marketing, or related field; MBA or advanced degree preferred.
- 15+ years of sales, marketing, or revenue leadership, with 10+ years in executive roles.
- Proven success scaling revenue operations in multi-location, service-based organizations.
- Hospitality experience required; gaming or facility services experience preferred.
- Deep expertise in GTM strategy, pipeline management, customer acquisition, and account expansion.
- Proficiency with CRM, marketing automation, analytics, and revenue operations platforms.
- Exceptional communication, leadership, and stakeholder management skills.
- Willingness to travel up to 75% and work flexible hours as needed.
Critical Requirements
- Operate in complete alignment with The TSC Way, including values, principles, and service standards.
- Consistently achieve and exceed annual sales and revenue targets.
- Lead GTM, marketing, and customer experience strategies with clarity, accountability, and collaboration.
