Omada Health is on a mission to inspire and engage people in lifelong health, one step at a time.
The Opportunity
Omada Health is at a defining inflection point. As a newly public virtual care company, the organization is pursuing an ambitious long-term vision to expand its impact, reach more members, and build one of the most important growth platforms in healthcare. This is not a routine commercial leadership role. It is a high-stakes mandate requiring a leader who can deliver near-term performance while building the commercial foundation for substantially greater scale over time.
Omada Health seeks a Chief Revenue Officer who is not simply a commercial leader but a market architect—someone who can build and lead a differentiated commercial engine capable of delivering sustained growth across existing and emerging channels. This leader will drive the strategy to integrate AI into Omada’s GTM model, expand access, deepen market penetration, and position Omada for the next phase of category leadership.
This is a singular role in digital health. The CRO will sit at the intersection of commercial execution, product experience, and enterprise transformation—owning not just revenue targets, but the commercial conditions that determine whether Omada can scale its impact and performance over the long term. The premium on a new type of leader is high. This role is for someone energized by bold mandates, operational complexity, and mission-driven growth.
Strategic Imperatives
Drive Enterprise Growth
- Own commercial execution against Omada’s long-range growth ambitions, with accountability for near-term performance and durable long-term scale.
- Build and execute plans that support significant increases in covered lives, enrollment, revenue, and market penetration over time.
- Anticipate execution risk early and build contingency plans that preserve momentum when market conditions, policy dynamics, or operating assumptions shift.
Create and Expand Markets Aggressively
- Expand Omada’s presence across health plans, PBMs, employers, Medicare, government, health systems, and other strategic growth channels.
- Independently drive payer and employer sales to consistently deliver on and exceed ambitious enrollment and revenue targets.
- Pioneer new channels, business models, and growth pathways that can accelerate Omada’s scale and market reach.
Lead Market Access Strategy
- Own the commercial strategy to expand access through Medicare and other strategically important channels.
- Build payer advocacy coalitions and partner with the executives on government affairs and market access priorities that can unlock growth at scale.
- Navigate the intersection of regulatory requirements, policy developments, and commercial execution so market access strategy remains ahead of business needs.
- Drive government and enterprise sales through self-insured and fully insured employer segments, as well as other large-scale access pathways.
Key Responsibilities
Commercial Planning, Sequencing & Investment Strategy
- Build and own a multi-year commercial plan that maps specific capabilities, channels, and investment levers to Omada’s growth priorities.
- Sequence commercial investments with discipline and judgment—partnering with the B2C leader to determine when to invest in direct-to-consumer efforts, brand marketing, channel partnerships, and field expansion.
- Translate long-term growth ambitions into a living operational blueprint that identifies which capabilities, infrastructure, brand assets, and market conditions must be built in advance.
- Manage the tension between front-loaded investment and financial sustainability, making phased bets that are measurable, defensible, and adaptable as market signals evolve.
- Partner with the B2C leader to architect the interplay between B2B sales execution, B2C awareness, consumer marketing, digital acquisition, and channel strategy to improve conversion and enrollment over time.
- Continuously reassess and adapt the plan as market conditions, competitive dynamics, and P&L realities evolve—this is not a static roadmap, but a dynamic operating model.
Commercial Leadership, P&L Ownership & Execution
- Lead the entire commercial organization, including all direct and indirect reports, with full P&L ownership and budget authority over commercial investment decisions.
- Set the agenda, identify the ways and means to achieve targets, assign accountability, allocate resources, and make final decisions on commercial resourcing.
- Push the team to achieve and exceed ambitious growth targets while building operating discipline and predictability.
- Set best-in-class standards with bold decision-making, always looking for ways to improve the team, the organization, and Omada’s competitive position.
- Operate with a high degree of autonomy, requiring minimal oversight given the breadth and criticality of the role.
Organizational Build-Out and Talent and Culture Strategy
- Build the commercial organization required for Omada’s next stage of scale, recognizing that future growth will demand different capabilities, structures, and systems than today.
- In partnership with HR, drive talent acquisition, organizational redesign, and the creation of new functions as the company scales.
- Establish clear performance management and calibration standards that build a strong culture and attract world-class commercial talent.
- Redesign the organization, processes, and systems as the company evolves—this is continuous transformation, not a one-time build.
- Integrate AI throughout the commercial organization in ways that create tangible productivity gains and measurable financial impact.
Strategic Decision-Making and Risk Ownership
- Make timely, high-quality decisions with sound judgment in a business where sequencing, speed, and quality of execution matter deeply.
- Listen effectively to stakeholders, then make decisive calls on strategy and execution without delay.
- Take calculated risks both big and small, demonstrating a clear instinct and drive to win and set market standards.
- Own commercial risk management and build contingency plans for periods of heightened execution complexity.
- Establish the commercial team’s AI strategy to drive growth and improve internal operations in measurable ways aligned to financial targets.
Clinical-Product-Commercial Integration
- Partner deeply with Product and R&D to develop market feedback loops shape product value propositions and inform roadmap priorities based on business needs, customer requirements, and market competitiveness.
- Drive the integration of GLP-1 support, clinical protocols, and engagement design into the commercial value proposition.
Cross-Functional Partnership and Enterprise Leadership
- As a standing member of Executive Leadership (EL), work effectively with EL team members to define long term strategy, resources, culture, and priorities.
- Take an enterprise-first mentality and help other executives arrive at the right choices for the company—not just advocate for the commercial organization.
- Drive change across the commercial team and broader business to optimize processes for a growing and scaling organization.
- Oversee systems and technology needs to enable commercial success at scale.
What Makes This CRO Different
This is not a traditional CRO role. The right candidate will be distinguished by:
- Market creator, not just market capturer. Omada is looking for a leader who can expand demand, open new pathways to growth, and help define the next chapter of the category.
- Commercial architect, not just commercial operator. This leader must build a sequenced, multi-year operating plan that knows which levers to pull, when to pull them, and what the P&L can sustain.
- Ecosystem strategist, not just sales leader. Medicare expansion and broader access strategy require a leader who understands the intersection of growth, policy, and market structure.
- Product thinker, not just commercial executor. Sustainable growth requires a CRO who understands how product, outcomes, and market value reinforce one another.
- Organizational architect, not just team manager. The commercial engine will need to evolve significantly as Omada scales.
- Autonomous operator, not delegated executor. This leader functions as the President’s true commercial peer, not a report waiting for direction.
Required Qualifications
Experience & Track Record
- 15+ years of commercial leadership with demonstrated experience scaling organizations through order-of-magnitude growth, not just incremental expansion.
- Track record in healthcare, digital health, or health services where clinical outcomes and commercial success are intertwined.
- Proven success in payer and employer sales, including Medicare and large self-insured accounts, with experience navigating regulatory-dependent market expansion.
- History of building commercial organizations from earlier-stage to large-scale—not just inheriting mature teams.
- Experience managing complex, multi-year commercial transformations where early decisions materially shape long-term performance.
Leadership Profile
- Bold, decisive leader with a bias toward action and a track record of making high-quality decisions under uncertainty.
- Strong fit with and belief in Omada’s values.
- Natural pioneer who has opened new channels, created new business models, and entered markets that did not previously exist.
- Strong enterprise mindset with the ability to influence peers, drive cross-functional alignment, and put the company first.
- Proven ability to set best-in-class standards and continuously raise the bar on organizational performance.
- Clear instinct and drive to win, with demonstrated ability to push teams beyond what they believed possible.
Strategic, Operational & Planning Depth
- Deep understanding of value-based care, outcomes-based contracting, and healthcare economics.
- Experience at the intersection of commercial strategy and health policy, including government affairs or payer advocacy.
- Demonstrated ability to build phased, multi-year commercial operating plans that sequence capability investments, channel activation, and market-shaping initiatives against financial constraints.
- Experience orchestrating the interplay between enterprise sales and consumer marketing, understanding how brand investment and direct-to-consumer motions can lift B2B conversion and enrollment.
- Track record of making investment timing decisions that balance aggressive growth ambitions with P&L discipline.
- Sophisticated risk management capabilities—able to build contingency plans while executing ambitious targets.
- Strong systems thinking with the ability to identify and implement enabling technologies and processes for a scaling organization.
- Expertise in performance management, resource allocation, and organizational design through multiple stages of growth.
Success Metrics
Growth and Market Performance
- Revenue, enrollment, and covered lives growth tracking ahead of plan.
- Market access expansion contributing meaningfully to growth through Medicare, employers, health plans, and other strategic channels.
- Consumer marketing and brand investment demonstrably improving enterprise conversion and enrollment performance over time.
- Commercial plans and investment milestones clearly linked to sustainable P&L performance.
Commercial Organization Health
- World-class commercial team built and scaled through successive phases of growth.
- Performance management and culture that attract and retain top talent that reflect Omada’s values.
- Cross-functional partnership effectiveness with Product, R&D, Executive Leadership, and the B2C leader.
- Quality and timeliness of strategic decision-making across all commercial domains.
This role is an opportunity to lead the commercial strategy behind one of the most ambitious growth stories in digital health. The mandate is bold: expand access, accelerate growth, and build a commercial organization that can scale Omada’s impact over time.
Benefits:
- Competitive salary with generous annual cash bonus
- Equity grants
- Remote first work from home culture
- Flexible Time Off to help you rest, recharge, and connect with loved ones
- Generous parental leave
- Health, dental, and vision insurance (and above market employer contributions)
- 401k retirement savings plan
- Lifestyle Spending Account (LSA)
- Mental Health Support Solutions
- ...and more!
It takes a village to change health care. As we build together toward our mission, we strive to embody the following values in our day-to-day work. We hope these hold meaning for you as well as you consider Omada!
- Cultivate Trust. We listen closely and we operate with kindness. We provide respectful and candid feedback to each other.
- Seek Context. We ask to understand and we build connections. We do our research up front to move faster down the road.
- Act Boldly. We innovate daily to solve problems, improve processes, and find new opportunities for our members and customers.
- Deliver Results. We reward impact above output. We set a high bar, we’re not afraid to fail, and we take pride in our work.
- Succeed Together. We prioritize Omada’s progress above team or individual. We have fun as we get stuff done, and we celebrate together.
- Remember Why We’re Here. We push through the challenges of changing health care because we know the destination is worth it.
About Omada Health: Omada Health (Nasdaq: OMDA) is reverse engineering the way healthcare is delivered in America, putting the space between doctor visits–where health is won or lost–at the center of care. Today's healthcare system poorly serves chronic conditions that require ongoing support outside of the exam room, like obesity, diabetes, hypertension, cholesterol, and musculoskeletal conditions. Omada’s virtual-first model combines human-led care teams, connected devices, and AI-enabled technology to deliver personalized care at scale, including support for GLP-1 therapy. Omada has served more than two million members since launch across 2,000+ employers, health plans, pharmacy benefit managers, and health systems. Learn more at omadahealth.com.
Omada is thrilled to share that we’ve been certified as a Great Place to Work! Please click here for more information.
We carefully hire the best talent we can find, which means actively seeking diversity of beliefs, backgrounds, education, and ways of thinking. We strive to build an inclusive culture where differences are celebrated and leveraged to inform better design and business decisions. Omada is proud to be an equal opportunity workplace and affirmative action employer. We are committed to equal opportunity regardless of race, color, religion, sex, gender identity, national origin, ancestry, citizenship, age, physical or mental disability, legally protected medical condition, family care status, military or veteran status, marital status, domestic partner status, sexual orientation, or any other basis protected by local, state, or federal laws.
Below is a summary of salary ranges for this role in the following geographies:
National Base Compensation Ranges: $400,000 - $445,000*. This role is also eligible for participation in annual cash bonus and equity grants.
*The actual offer, including the compensation package, is determined based on multiple factors, such as the candidate's skills and experience, and other business considerations.
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