Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
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Job Description
Team background:
Global Markets represents 100% of the revenue of the company, bringing together 5 of the Regional Presidents, 200+ markets, and all the key client-facing functions (e.g., Global Clients, Global Deals) who report to Visa’s global Group President.
The Global Markets Operations team directly supports and works with Visa’s Group President as well as the Global Markets team in achieving its top priorities across an array of strategic and operational activities. The team has 3 main objectives: (1) ensuring a highly efficiency and efficacious operating model to enable Visa to reach its financial and operational goals, (2) enabling global best practice sharing and common alignment across all of Visa’s 5 regions and 200+ markets, (3) directly owning, leading, and executing key cross-functional strategic initiatives that are top-management priorities.
Job Description and Responsibilities:
Visa is seeking a strategic yet pragmatic, and results-oriented Senior Director to lead the Long-Tail Acceptance Go-To-Market Center of Excellence (COE) on behalf of Global Markets.
In this newly created role, you will design, launch, and operationalize Visa’s renewed focus on increasing acceptance and preference amongst SMB/Nano merchants worldwide accelerating/guiding product pilots, incubating new innovative solutions, and delivering integrated go-to-market strategies that span across cross-functional levers such as pricing/GE/marketing and more. This highly visible role will partner closely with product, sales, and other Global Market & Functional teams to drive key priorities and deliver measurable impact.
The Senior Director will report to the Head of Global Markets Operations and be an integrative member of the Global Markets Operations team.
This role will begin as an individual contributor as we rapidly launch/stand-up the COE and deliver the Sales Play (by AMK) – but remit will most likely expand to include the hiring/management of a small yet high-impact team (to be co-shaped with Head of Global Markets Ops + Group President).
Key Responsibilities
Set the Vision & Track Progress
Own the 2030 Long-Tail Acceptance priority and define success metrics for FY26 OKRs and top priorities.
Establish and track key objectives and results (OKRs) in partnership with Global Sales & Client Operations (GSCO), including development of SMB metrics.
Serve as the point of accountability for global progress on long-tail acceptance initiatives.
Develop and Deliver the Long-Tail Acceptance Playbook
Lead development of a comprehensive playbook for client managers (CMs), covering the full range of go-to-market levers.
Codify and scale global tiered economics programs, including graduation models, streamlined approvals, and insights from key pilots (such as Untapped and 10X).
Utilize merchant archetypes to inform tailored go-to-market strategies.
Author and maintain “Sales Play” content in Compass for frontline enablement.
Product Go-To-Market (GTM) Partnership
Act as primary liaison with the Global Product organization (including the Head of Acceptance) to inform and deliver go-to-market strategies across Card Present (CP), Non-Card, and Value-Added Services (VAS) solutions.
Accelerate delivery and support market selection for new product pilots (e.g., Visa Accept, Visa Pay), ensuring effective incubation and scaling.
Identify and prioritize key market needs to influence product roadmaps and M&A activity, particularly new merchant VAS opportunities.
This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.
Qualifications
Basic Qualifications
- 12 or more years of work experience with a Bachelor’s Degree or at least 10 years of work experience with an Advanced degree (e.g. Masters/MBA /JD/MD), or a minimum of 5 years of work experience with a PhD
Preferred Qualifications
- 15 or more years of experience with a Bachelor’s Degree or 12 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, or MD), PhD with 9+ years of experience
- 12+ years’ experience in payments, fintech, or a related high-growth industry, experience in go-to-market strategy, product commercialization, or market operations preferred.
- Demonstrated success leading large-scale, multi-market initiatives or product launches, ideally in a global context.
- Strong expertise in go-to-market planning, sales enablement, and playbook development.
- Proven ability to partner cross-functionally, influence at all levels, and drive alignment between product, sales, and market teams.
- Analytical and strategic thinker with a track record of defining and achieving ambitious goals.
- Exceptional communication, leadership, and project management skills.
Additional Information
Work Hours: Varies upon the needs of the department.
Travel Requirements: This position requires travel 5-10% of the time.
Mental/Physical Requirements: This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.
U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 204,500.00 to 274,450 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.
