Company Description
Blueberg specializes in providing personalized, account-based outbound sales solutions designed to align with specific business goals and target audiences. Through its process-driven, multi-channel approach, Blueberg manages every aspect of the sales cycle, from prospecting and lead qualification to meeting scheduling and closing deals. Acting as a dedicated extension of your team, Blueberg ensures flexibility, scalability, and cost-effectiveness for businesses of all sizes. The company focuses on delivering sustainable growth and personalized services to optimize sales conversions, helping businesses scale seamlessly without the need for extensive in-house resources.
Role Description
This is a full-time remote role for a Go-to-Market (GTM) Expert. As a GTM Expert, you will be responsible for designing and implementing effective go-to-market strategies that align with client objectives. Daily tasks include market research, competitive analysis, identifying ideal customer profiles, creating sales strategies, and managing multi-channel outreach campaigns. You will work closely with internal teams to ensure alignment and report on progress and outcomes while providing insights that guide actionable strategies to drive growth.
Qualifications
- Expertise in market research, competitive analysis, and defining Ideal Customer Profiles (ICP)
- Strong experience in creating tailored go-to-market plans and deploying multi-channel sales strategies
- Proficiency in data-driven decision-making, metrics tracking, and reporting insights for campaigns
- Strong communication skills, stakeholder collaboration, and team coordination capabilities
- Experience with CRM platforms and sales enablement tools is a plus
- Proven success in developing and executing innovative business growth strategies
- Bachelor's degree in Business, Marketing, or a relevant field; advanced degrees or certifications are an advantage
- Ability to work independently in a remote environment while managing multiple priorities
