Fractional Chief Revenue Officer (CRO) – USA

Learntastic • Part-time • Remote (United States) • 2m ago

About Learntastic

Learntastic is a fast-growing, AI-driven learning platform focused on delivering professional training and certification programs across multiple high-demand categories. We are scaling aggressively through both organic and inorganic growth, including partnerships, acquisitions, and category expansion.

We are looking for a Fractional CRO to build and scale our revenue engine in the US market.

Role Overview

This is a hands-on, execution-focused leadership role responsible for driving revenue across B2C, B2B, and bid-based (RFP/RFI) channels. The ideal candidate will bring deep experience in scaling revenue for e-learning, EdTech, or digital learning platforms in the US market, along with strong expertise in performance marketing, enterprise sales, partnerships, and bidding.

Location: Remote (Only US based Candidate)

Key Responsibilities

1. Revenue Strategy & Execution

Own and execute the end-to-end revenue strategy for the US market
Drive growth across B2C, B2B, and bid-based channels
Identify and unlock new revenue channels (affiliates, partnerships, marketplaces)

2. Performance Marketing & Funnel Optimization

Oversee paid acquisition (Google, Meta, Bing) and ROI optimization
Improve conversion rates across landing pages and checkout flows
Optimize CAC, LTV, and overall funnel performance

3. B2B Sales & Partnerships

Build and scale partnerships with:
- Training providers
- Staffing agencies
- Enterprise clients
Develop outbound and inbound sales strategies

4. Bids / RFP / Enterprise Contracts

Lead strategy and execution for RFPs, RFIs, and bid submissions
Identify and pursue opportunities across:
- Government contracts
- Enterprise training programs
- Institutional partnerships
Improve win rates through pricing, positioning, and proposal optimization

5. Product Monetization

Define pricing, bundling, and upsell strategies
Improve average order value (AOV) and retention
Launch subscription and enterprise pricing models

6. Analytics & Reporting

Establish revenue dashboards and KPIs
Track CAC, LTV, conversion rates, and channel performance
Use data to drive continuous optimization

Ideal Candidate

8–15+ years in revenue leadership as CRO
Strong experience in the US e-learning / EdTech market (preferred) Proven track record of scaling revenue from $10M
$20M+
Experience with enterprise sales and RFP/bid processes
Deep understanding of performance marketing + partnerships + sales funnels
Comfortable working in a hands-on, fast-paced environment