- Location: Remote (UK – Northern England or Manchester preferred for monthly meeting there)
- Salary: £50,000–£60,000 base salary (depending on experience) + healthcare, pension
The opportunity
Our client is a profitable B2B software business specialising in advanced automation and digital security. As they scale their security solutions and targeted marketing campaigns, they are looking for a technically sharp marketing operations manager to own and manage their entire marketing technology stack.
This is a hands-on, high-ownership role. Our client needs someone who can ensure data is clean, tracking is accurate, website operations run smoothly, and leadership can fully trust the numbers in the pipeline. You will act as the operational backbone of the marketing team, collaborating with sales leads, internal stakeholders, and external agency partners.
What you will be doing
HubSpot administration
- Manage HubSpot across both Marketing and Sales hubs.
- Maintain clean data, including list deduplication, contact mapping, and lead scoring.
- Build and optimise automated workflows, including lead handoffs to sales and email nurture sequences.
- Design and manage revenue attribution reporting to track the customer journey from first touch to closed business.
Tracking and analytics
- Own Google Tag Manager, handling everything from deployment and maintenance to regular audits.
- Set up and maintain conversion tracking for paid campaigns across Google Ads and LinkedIn Ads.
- Enforce clear campaign tracking standards to ensure marketing source data is accurate.
- Manage tracking quality as data privacy and search behaviours evolve.
Website and revenue operations
- Oversee day-to-day updates on the website content management system, creating landing pages for active campaigns and gated content.
- Collaborate with external web development agencies, acting as the internal technical lead for web updates.
- Build and maintain marketing dashboards to share performance metrics and campaign results with senior leadership.
- Keep the integrated marketing tech stack documented, clear, and easy to understand.
- Maintain and improve sales enablement tools - Gong, Apollo, Salesloft.
What success looks like
Within your first few months in the role, you will:
- Complete an audit of the current database and tracking setup, resolving priority data issues.
- Review conversion tracking and fix any gaps in paid campaign attribution.
- Take the lead on technical tracking and operations for an upcoming website update.
- Deliver reliable, weekly marketing funnel reports that give leadership complete visibility of performance.
What our client is looking for
Experience and skills
- Proven experience managing HubSpot, both Marketing Hub and Sales Hub administration.
- Confidence using Google Tag Manager to set up and audit tracking.
- Hands-on experience configuring conversion tracking for LinkedIn Ads and Google Ads.
- Experience managing website content management systems (such as HubSpot CMS, Webflow, or similar tools).
- A solid understanding of data management, database hygiene, and marketing attribution models.
- Experience working within a B2B SaaS or technology business is essential.
Mindset
- You are analytical, detail-orientated, and genuinely enjoy organising data and processes.
- You are comfortable taking full ownership of your areas of responsibility.
- You communicate clearly and enjoy collaborating with both creative marketing teams and technical sales teams.
