Company Overview: Founded in 2000, Chetu is a global software development solutions and support services provider. Chetu’s specialized technology and industry experts serve startups, SMBs, and Fortune 5000 companies with an unparalleled software delivery model tailored to client needs. As a global company, Chetu employs top talent from around the world to serve in various company roles. Along with its expert team of software engineers and project managers, Chetu maintains robust, in-house marketing and sales teams. Headquartered in Sunrise, Florida, Chetu has thirteen (13) locations throughout the U.S. and abroad.
Tradeshow Marketing Manager Summary: Chetu is seeking a dynamic, highly organized, and strategic Tradeshow Marketing Manager to lead the end‑to‑end planning, execution, and optimization of our presence at trade shows, conferences, and corporate events. This role is responsible for driving brand visibility, generating high‑quality business leads, and supporting pipeline creation through world‑class event marketing programs. The ideal candidate thrives in fast‑paced environments, excels at managing complex logistics, and partners closely with Sales to ensure effective lead capture, follow‑up, and ROI measurement. This role requires strong cross‑functional collaboration and the ability to flawlessly execute events that elevate brand awareness and strengthen industry relationships.
Key Responsibilities:
Strategy & Event Execution • Develop and execute comprehensive event marketing plans aligned with company goals • Coordinate floor plans, booth assignments, logistics, and setup tracking • Manage end‑to‑end execution of trade shows, conferences, and corporate events
Lead Generation & Sales Alignment • Collaborate with Sales and Demand Generation teams on pre‑ and post‑show outreach strategies • Ensure effective lead capture, qualification, follow‑up, and ROI measurement • Support pipeline creation and revenue‑aligned event initiatives
Budget & Resource Management • Develop, track, and reconcile event budgets to maximize efficiency and ROI • Manage vendor relationships and ensure cost‑effective event execution
Cross‑Functional Collaboration • Work with Marketing (Content, Creative, Product) to align messaging and develop promotional materials • Coordinate internal stakeholders to ensure consistent brand presence
Performance Tracking & Optimization • Analyze post‑event performance metrics (CPL, MQLs, ROI) • Provide actionable insights to improve future event strategies
Requirements: • 3–5+ years of experience in event marketing, trade show management, or a similar B2B role • Bachelor’s degree in Marketing, Communications, or related field • Proven ability to manage multiple complex projects under tight deadlines • Experience with CRM systems (Salesforce preferred) and marketing automation tools (HubSpot, Marketo, etc.) • Excellent written and verbal communication skills • Ability to travel domestically and internationally, including weekends
What We Offer: • Swift growth opportunities from both a financial and career perspective • High visibility within a rapidly growing global technology company • Direct impact on pipeline generation and revenue growth • Collaborative, fast‑paced, KPI‑driven environment • Competitive compensation and benefits package • Company stability with over two decades of strong performance
Chetu Website: chetu.com
Job Type: Full‑time
Benefits: • 401(k) • 401(k) matching • Dental insurance • Health insurance • Vision insurance • Life insurance • Paid time off • Retirement plan
Work Location: On Site
