Who We Are
We are Asia’s premier sports-focused data, technology, and content solutions provider, boasting over two decades of excellence in delivering innovative fan engagement solutions to over 250 global clients. At the heart of the sporting ecosystem, Sportz Interactive specializes in creating immersive experiences for fans through its comprehensive suite of services, including data APIs, cutting-edge websites, interactive mobile apps, gamification platforms, original content, and high-quality video production.
Fuelled by a passionate team of 600+ professionals, Sportz Interactive is a 100+ crore revenue company, profitable. With several vectors for growth, the company is expanding into new sports, exploring new geographies — building on its strong foundation in India with inroads in Europe - and introducing new innovative offerings such as advanced video tech solutions and personalized fan engagement solutions to enhance fan loyalty and commercial opportunities. From prestigious events like the Olympics to partnerships with leading entities like ICC, BCCI, Google, Amazon, UEFA, NBA, Star Sports, Ferrari, Mercedes & Formula 1 Sportz Interactive delivers world-class solutions that transform how fans connect with their favourite sports.
Role Overview
We are looking for a data-driven Revenue Operations Analyst to take ownership of our sales ecosystem. This role will act as the custodian of our CRM (Zoho), ensuring data accuracy and integrity across the revenue lifecycle - from lead generation to contract closure.
You will work closely with Sales and Finance teams to generate actionable insights, track performance against targets, and build dashboards that enable strategic decision-making and drive revenue growth.
Responsibilities
Data Hygiene & CRM Governance
- Conduct regular audits of Zoho CRM to ensure data accuracy across deal stages, contract values, and close dates.
- Enforce standardized data entry protocols across the sales team to maintain consistency and reliability.
- Identify and implement automation opportunities within Zoho CRM to reduce manual effort and improve data quality.
Revenue Analysis & Forecasting
- Track and report on key revenue streams including Contracted Revenue, Pipeline Revenue (weighted), and Projected Revenue.
- Monitor individual and team sales performance against targets and highlight gaps or risks.
- Analyze trends in win/loss ratios, sales cycle duration, and deal slippage to inform strategic decisions.
Sales Support & Dashboards
- Build and maintain real-time dashboards and reports in Zoho CRM and integrated BI tools for leadership visibility.
- Support ad-hoc reporting requirements for Finance and Sales leadership to enable business planning.
- Drive adoption and effective utilization of Zoho CRM tools within the sales team to improve efficiency and performance.
Background & Experience
- 2-4 years of experience in Revenue Operations, Sales Operations, or Financial Planning & Analysis (FP&A).
- Strong experience working with CRM systems, preferably Zoho CRM.
- Exposure to revenue tracking, forecasting, and sales performance analysis.
Who we are looking for
- A highly analytical individual with strong problem-solving skills and attention to detail.
- Someone with an ownership mindset who takes accountability for data accuracy and process governance.
- Comfortable working with large datasets and translating insights into clear, actionable recommendations.
- A collaborative team player who can effectively partner with Sales and Finance stakeholders.
- Proactive, curious, and continuously looking to improve systems, processes, and reporting frameworks.
- Strong communicator who can simplify complex data into meaningful business insights.
Skills & Qualifications
- Advanced proficiency in Zoho CRM (Zoho Analytics is a strong advantage).
- Expert-level Excel / Google Sheets skills (pivot tables, lookups, complex formulas).
- Strong understanding of sales processes, pipelines, and forecasting methodologies.
- High attention to detail with a strong focus on data accuracy and integrity.
- Ability to create clear dashboards and data visualizations for leadership teams.
