Head of GTM — Wyzard.ai
The One-Line Brief
We are looking for someone who has sold the category before it existed and can architect the entire revenue motion — building the machine that turns signals into pipelines, at scale.
Who We Are
Wyzard.ai is India's first Signal-to-Revenue AI platform — we don't just give GTM teams software, we guarantee outcomes. Built by veterans from some of India's most respected global technology companies, we've achieved product-market fit within months of launch with zero churn, and are now on a mission to become the #1 GTM platform in India before expanding globally.
We're not hiring a marketer. We're hiring a revenue architect.
What You'll Own
GTM Strategy & Execution
- Define and own Wyzard's India GTM playbook from scratch
- Build the category narrative around "Signal-to-Revenue" — own the language before anyone else does
- Identify, segment and prioritize ICPs within mid-market SaaS and IT services
- Demand Gen : Design the full funnel — awareness to qualified pipeline hand-off
- Lay strategic groundwork for US market entry within 12 months
Pipeline & Demand Generation
- Own pipeline targets — quality over quantity, always
- Build a repeatable, measurable demand generation engine across inbound and outbound
- Activate LinkedIn and community-led growth as primary acquisition channels
- Develop account-based marketing programs targeting mid-market companies in the $10M–$500M revenue range
Channel & Partnerships
- Identify and activate a network of SaaS and agency channel partnerships
- Build co-marketing programs with strategic partners
- Develop a reseller and referral network that generates compounding pipeline
Brand & Thought Leadership
- Position Wyzard as the definitive GTM intelligence platform in India
- Build executive visibility for the founding team
- Drive press, analyst, and community presence in India's B2B SaaS ecosystem
- Own customer success stories and convert them into powerful market narratives
Process
- Build the outbound playbook, messaging framework, and ICP qualification criteria
- Create feedback loops between market signals and product roadmap
- Own the GTM metrics dashboard — pipeline velocity, conversion rates, CAC
What We're Looking For
Non-Negotiables
- 10–15 years of experience with at least 5 years in a GTM leadership role at a B2B SaaS company
- Has built GTM motion from early traction to scale — not just inherited a running machine
- Deep understanding of the India mid-market SaaS buyer — knows the personas, budget cycles, and decision-making patterns
- Strong command of outbound-led and partnership-led growth — not just inbound
- Data-driven operator — every decision is backed by metrics
Strongly Preferred
- Experience at a category-creating startup — you've had to sell a concept, not just a product
- Exposure to AI, MarTech, Sales Intelligence or RevOps tools — you understand the competitive landscape
- Has built and managed channel partner or agency networks
- Has worked on or prepared US market entry strategy — even if India-based
- Familiarity with LinkedIn-led GTM motions — signal-based outreach, social selling, community building
The Right Candidate
- Comfortable operating with zero playbook — you write it
- Obsessive about pipeline quality — you know the difference between activity and momentum
- Can influence a Fortune 500 CMO and a 10-person startup founder equally
- Builder mentality — broken processes excite you, they don't frustrate you
- High trust, low ego — Wyzard's culture is outcomes first, always
What Makes This Role Exceptional
Factor
What It Means For You
Category Creation
You define what "Signal-to-Revenue" means in India
Founding Team Access
Direct line to leadership — zero bureaucracy
Advisor Network
Work alongside globally recognized industry leaders
Equity Upside
Meaningful pre-scale equity — genuine wealth creation opportunity
Global Trajectory
India, US , UK — you scale with the geography
Compensation Philosophy
- Base: Competitive with India's top-tier SaaS startups
- Variable: Performance-linked, tied directly to pipeline and ARR milestones
- Equity: Meaningful ESOP — we want you thinking and acting like a founder
- Philosophy: We pay for outcomes, not activity — exactly like our product does
