Role : Salesforce operations specialist ( Sales ops )
Location : Mumbai , Hybrid
Shift Timings : Regular Shift
Experience : 1-10 Years
NOTE : Must have experience in Salesforce tool
JOB DESCRIPTION
We're looking for a detail-oriented candidate to support our Sales Development team by cleaning, enriching, and expanding our Salesforce account and contact data. This role is critical to improving pipeline quality by ensuring SDs are working with accurate, complete, and well-researched account records, and helping us identify and add new target accounts into the system.
Key Responsibilities
Audit existing Salesforce accounts and contacts for accuracy, completeness, and duplicates; standardize and cleanse data fields (industry, employee count, revenue, HQ location, etc.)
Enrich existing account and contact records using third-party data tools.
Research and create new target accounts in SFDC based on ideal customer profile (ICP) criteria
Monitor and identify recently funded companies, new market entrants, and expansion signals; add qualified accounts to the CRM with supporting research notes
Flag and merge duplicate records; maintain a clean, deduplicated database
Collaborate with SDRs and Sales Ops to prioritize account research based on territory and campaign needs
Build and maintain tracking/reporting on data quality metrics and new accounts added
Document data sourcing and enrichment processes for repeatability.
Qualifications
1+ years of experience in sales operations, data analysis, research, or CRM administration (Salesforce experience required)
Hands-on experience with data enrichment tools
Familiarity with firmographic/technographic data and funding databases (Crunchbase, PitchBook, or similar) a plus
Excellent attention to detail and data accuracy
Ability to work independently and manage a research/enrichment backlog
Prior experience supporting a Sales Development or Sales Ops function preferred