Richlu Manufacturing parent company of the Tough Duck band, founded in 1939, is a 100% family owned company located in Winnipeg, Canada. We have a history of building extremely durable work wear that has endured the harsh Canadian winters for decades. Our constant improvement policy encourages us to make our great products even better every single day. We are always looking for ways to improve designs, materials and production methods to ensure that our customers receive a great quality garment at a great price. We listen to our customers and pride ourselves on taking their suggestions into the designer’s studios to create innovative new products that meet the needs of each and every person that purchases one of our garments.
Job Summary
We are seeking a highly organized and strategic Sales Operations Manager to lead and optimize our sales processes. The ideal candidate will play a pivotal role in driving sales efficiency, supporting the sales team, and ensuring alignment with overall business objectives. This role requires a proactive leader with excellent analytical skills and a deep understanding of sales strategies and operations. The Sales Operations Manager will be responsible for streamlining workflows, managing sales data, and implementing tools that enhance sales productivity.
Position Objectives Summary
- Manage Richlu Sales Process.
- Ensures all sales functions and administration run smoothly for the entire organization.
- Collaborates with the entire Richlu team and stakeholders to ensure sales success.
- Accountable to administer Wholesale and MAP pricing.
- Promotes the best possible customer experience.
- Manages tradeshow initiatives.
Key Accountabilities and Responsibilities
Manage Sales Process
- Accountable for Sales activities
- Leverage reporting and measurement systems to track sales, leads, closure rates, which drive profitable sales based on empirical and available internal and market data
- Monitor and report regularly on sales plans (monthly, quarterly, annually)
- Identify the needs of our customers.
Key Account Oversight
- Work closely with the Key Account Manager to nurture Richlu’s Key Accounts
- Oversee account activity and customer satisfaction
Manage Territory Representatives
- Develops individual sales plan for the territory reps
- Set Annual targets, and growth objectives for each territory
- Manage through call reports, monthly reporting, regular territory visits, and frequently monitor communication
Market Knowledge and Execution
- Is aware of the market trends in the Workwear, Casual, Outdoor, PPE and safety apparel market
- Executes annual unit and margin plans
- Collaborates on product mix, and selling price by keeping current with changing trends, economic indicators, and competition
- Delivers a yearly competitor analysis report
- Enforces MAP in the online and retail marketplace
Trade Show Management
- Assigns appropriate resources to attend tradeshows
- Manages annual trade show budget
Oversees Sales Support Team
- Provides direction/leadership to the Sales Support Manager to ensure the Sales Support team is achieving their objectives
Required Skills / Abilities
- Build and Manage Sales Processes
- Excellent Administration Skills
- Excellent Communication Skills
- Technology literate in both Microsoft, ERPs and B2B portals
- Sales Planning
- Building Relationships
- Market Knowledge
- Accountability
- Developing and managing budgets
Required Qualifications
- Apparel/Retail background preferred
- 5+ years Management Experience or equivalent
Education
- Minimum Grade 12 Education
- Business degree or equivalent
Other Requirements
- Highly organized and analytical.
Visa and Travel Requirements
- Travel required between Canada/USA
Benefits:
- Casual dress
- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- Mileage reimbursement
- On-site parking
- Paid time off
- RRSP match
- Store discount
- Vision care
Work Location: In person
