About InsightPier
InsightPier is a technology platform that connects retail investors with independent SEBI-registered research analysts providing discovery, research access, KYC, eSign, subscriptions, and payments in one structured place.
Our position is simple: “Not more advice. Better decisions.” Retail investing does not lack advice; it lacks a way to evaluate it. We build the verification, structure, and accountability that let investors decide whose research to rely on.
InsightPier itself is not SEBI-registered and does not provide investment advice or recommendations; the independent analysts on the platform hold their own SEBI registrations. We are early-stage. With a small senior team, we are now building the commercial engine to match the product.
The role
As CRO, you own InsightPier’s entire revenue engine, across both sides of the marketplace: the investors who subscribe to research, and the analysts who publish it. Marketing, sales, partnerships, onboarding, activation in one funnel, one owner. You.
What you will own
- Revenue & growth strategy. The revenue plan and the full funnel - awareness → signup → KYC → activation → subscription → renewal — with clear metrics on both sides of the marketplace.
- Digital marketing. Paid and organic acquisition, content and SEO, lifecycle marketing, and marketing analytics.
- Onboarding & activation. Conversion through signup, KYC, eSign, and first subscription which is instrumented, measured, and improved every month, in close partnership with product and engineering.
- Business development & channel partnerships. Distribution and B2B2C partnerships that become repeatable channels and analyst-side growth: bringing independent SEBI-registered analysts onto the platform and helping them grow their practice.
- Sales & adoption. Repeatable playbooks for analyst onboarding and investor conversion moving the company beyond founder-led sales.
- Compliance-safe growth. All marketing and sales inside SEBI’s advertising framework and InsightPier’s compliance guardrails.
- Team. Lead, coach, and grow the commercial team as the company scales.
What success looks like (first 12 months)
- One instrumented revenue funnel, with agreed metrics for acquisition, activation, and retention on both sides of the marketplace.
- Investor acquisition running predictably through at least two proven channels with understood unit economics.
- A growing roster of independent SEBI-registered analysts choosing InsightPier as their platform.
- Onboarding and activation conversion measurably better than today’s baseline.
- A commercial team and operating cadence that scale without depending on the founder.
What we are looking for
- We care about what you have built, not how long you have been building.
- You have owned a revenue number end to end and can walk us through the engine that delivered it.
- You have run performance marketing yourself budgets, channels, CAC, creative; not only managed people who did.
- You have grown a B2C or marketplace business and understand two-sided dynamics: supply, demand, and the flywheel between them.
- You have turned partnerships into repeatable revenue channels, not press releases.
- You treat the funnel as an instrument - cohorts, experiments, GA4-class measurement and change course when the data says so.
- You have grown inside a regulated industry and treat compliance as a design constraint, not an afterthought.
- You are a player-coach, hands-on this quarter, building the team for the next.
- Nice to have
- Capital markets or wealth-tech background.
- Experience working with SEBI-registered intermediaries - research analysts, investment advisers, brokers.
- A 0→1 or 1→10 revenue journey at an early-stage company.
What we offer
- A leadership seat at an early-stage company changing how retail investors evaluate research.
- Competitive compensation with high ESOPs and base fixed cash.
- A broad mandate, real ownership, and work directly with the founder.
To apply
Write to pankaj@insightpier.com with your CV and a short note on a revenue engine you have built.
InsightPier is an equal-opportunity employer.
InsightPier is a technology platform that connects investors with independent SEBI-registered research analysts. InsightPier is not a SEBI-registered intermediary and does not provide investment advice or recommendations.
