PREMIUM CONSUMER BRAND
London | Hybrid
Chief Financial Officer
One of the most exciting consumer growth stories we’ve come across this year.
A premium, multi-site brand - with clear ambitions to become the Third Space within its category - is now looking to appoint a CFO to help shape and scale the business through its next phase of growth.
This is a career-defining opportunity to build and own the finance function from the ground up.
The role:
- Define and lead the overall financial strategy aligned to growth
- Build and scale the finance function - team, systems and processes
- Own financial planning, forecasting and performance analysis
- Partner closely with the Founder on commercial decision-making
- Drive site-level profitability, margin optimisation and cost control
- Support fundraising, investor relations and future capital strategy
- Implement scalable reporting, controls and governance as the business grows
- Act as a key strategic partner to the Founder and leadership team
Why this role stands out:
- True ownership of the finance function from day one
- Opportunity to build rather than inherit
- Direct impact on commercial performance and growth trajectory
- High-growth environment with significant upside over the next 24 months
This is not a corporate CFO role.
It’s for someone who enjoys building, solving problems and operating at pace - someone equally comfortable in strategy and execution.
We’re looking for someone who:
- Operates in founder mode - hands-on, pragmatic and commercially sharp
- Has experience in scaling finance within consumer or multi-site environments
- Understands the realities of site-level economics and growth
- Can build lean, effective structures without overengineering
- Is motivated by long-term value creation and equity upside
The detail:
- c.£100–150k base
- Equity participation available for the right individual
Alongside this, we’re also supporting the appointment of an HR Director and CTO as part of the broader leadership build-out.
If you want to build, shape and scale — this is worth a conversation.
